APPlyzer logo

APPlyzer

by APPlyzer · Since 2009
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ActiveAvailable globallyCloud
Quick facts
VendorAPPlyzer
Year launched2009
StatusActive
LocationAltshausen, DE
Countries servedGlobal
Languages10
Integrations
Free tier
Free trial
Contact sales

About APPlyzer

APPlyzer is an app marketing platform from APPlyzer that provides insights for achieving app success. It combines full Apple Ad auction results, world-leading ASO management with IAE and CPP explorer features, and unlimited app tracking across all stores, so marketers can make informed decisions. APPlyzer helps users adjust bids based on auction positions, gain creative inspiration through IAEs, CPPs, and screenshots, and spot seasonal trends for better market understanding. Users can improve bids and control their share-of-voice while seeing who their competitors are. Key capabilities: full Apple Ad auction results ASO management unlimited app tracking bid adjustment competitive insights Best for: app marketers that need comprehensive data for app success.

APPlyzer by Performetric AS is a comprehensive App Store Optimization (ASO) tool designed to help app developers and marketers improve their app's visibility, rankings, and overall performance on the app stores. One of the standout features of APPlyzer is its ability to provide in-depth analytics and insights into keywords, competitors, and user reviews. The user interface of APPlyzer is sleek, intuitive, and user-friendly, making it easy for users to navigate and access the wealth of data and tools available. The design elements are clean and modern, enhancing the overall user experience and making it a pleasure to use the software. What sets APPlyzer apart from its competitors are its advanced ASO functionalities, such as keyword research, rank tracking, and competitor analysis. The software also offers innovative features like sentiment analysis of user reviews, which can provide valuable insights for optimizing app listings. In terms of performance, APPlyzer excels in speed, efficiency, and reliability, even when handling large datasets or complex operations.

Pros & Cons

What users like
  • +Intuitive user interface and design
  • +Comprehensive keyword tracking and competitor analysis
  • +Fast performance and reliable data handling
  • +Strong integration with other tools
  • +Responsive customer support and rich resources
What users flag
  • Pricing may be a barrier for smaller developers
  • Some advanced features may require a learning curve

Features

Key features

1. App Tracking
Monitor your app's performance, including rankings, reviews, and ratings.
2. Keyword Research
Research and identify relevant keywords for your app, with 100-10,000 keywords available depending on the plan.
3. Search Traffic Data
Access hourly category rankings and search score data to understand your app's visibility.
4. ASO Benchmarker
Analyze your app's keyword share of voice and targeting opportunities.
5. Relevancy Scoring
Get dynamic keyword relevancy scores to optimize your app's metadata.
6. Competition Analysis
Understand the number of apps ranking for specific keywords.
7. In-App Event Tracking
Monitor user behavior within your app.
8. Review Analysis
Identify trends and feedback from user reviews.

Additional features

1. App Tracking
Monitor your app's performance, including rankings, reviews, and ratings.
2. Keyword Research
Research and identify relevant keywords for your app.
3. Search Traffic Data
Access hourly category rankings and search score data.
4. ASO Benchmarker
Analyze your app's keyword share of voice and targeting opportunities.
5. Relevancy Scoring
Get dynamic keyword relevancy scores.
6. Competition Analysis
Understand the number of apps ranking for specific keywords.
7. In-App Event Tracking
Monitor user behavior within your app.
8. Review Analysis
Identify trends and feedback from user reviews.
9. Keyword Universe Generator
Automate keyword research with suggested keywords.
10. Autocomplete Generator
Get relevant keyword suggestions.
11. Undiscovered Ranked Keywords
Identify missed keyword opportunities.
12. Share of Voice
Analyze your app's visibility across relevant keywords.
13. Ratings and Reviews Analysis
Understand user experiences.
14. Search Score Data
Access aggregated data from app stores.
15. Historical Data
Access 1-year data for keywords and category rankings.
16. API Access
Integrate with other tools and services.
17. Custom Reports
Get tailored reports for enterprise clients.
18. Training and Support
Receive Slack support and training for enterprise clients.
19. Multi-Platform Support
Track apps on Apple App Store, Mac App Store, and Google Play Store.
20. Real-Time Insights
Get hourly updates on app performance.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Countries & Languages

Global
Countries served
10
Interface languages
26
Billing currencies

Interface languages

EnglishGermanFrenchSpanishItalianPortugueseRussianChineseJapaneseKorean

Billing currencies

🇺🇸USD🇪🇺EUR🇬🇧GBP🇦🇺AUD🇨🇦CAD🇯🇵JPY🇨🇭CHF🇨🇳CNY🇮🇳INR🇷🇺RUB🇸🇪SEK🇧🇷BRL🇰🇷KRW🇳🇿NZD🇿🇦ZAR🇲🇽MXN🇸🇬SGD🇭🇰HKD🇳🇴NOK🇹🇷TRY🇩🇰DKK🇵🇱PLN🇹🇼TWD🇹🇭THB🇮🇩IDR🇲🇾MYR

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