AppSell logo

AppSell

by AppSumo
No reviews yet
ActiveAvailable globallyCloud
Quick facts
VendorAppSumo
Year launched
StatusActive
LocationAustin, Texas, USA
Countries servedGlobal
Languages7
Integrations5+
Free tierNO
Free trialYES
Contact salesNO
Last reviewed: Jun 2026

About AppSell

AppSell is an e-commerce conversion tool that enables store owners to create pre-purchase and post-purchase upsell and cross-sell funnels. It features smart product recommendations, customizable design templates, and mobile-responsive popups.

AppSell is a specialized e-commerce conversion platform designed to help store owners increase their average order value through strategic upsell and cross-sell funnels. By targeting customers at critical points—both before checkout and on the thank-you page—the software aims to capture additional revenue that might otherwise be missed. The platform is built for ease of use, featuring a drag-and-drop interface that allows merchants to customize the look and feel of their offers without needing technical or coding expertise. Key capabilities include smart product bundling, time-sensitive offers, and detailed analytics to track funnel performance. AppSell integrates directly with major e-commerce platforms like Shopify, Wix, and WooCommerce, making it a versatile addition for retailers. While the software provides a robust set of features for conversion optimization, users should note that the pricing tiers are based on monthly visitor volume, and enterprise-level needs may require contacting the sales team for a custom plan.

Pros & Cons

What users like
  • +Offers both pre-purchase and post-purchase upsell funnels to maximize revenue at multiple stages.
  • +Includes a user-friendly editor that allows for full design customization without coding.
  • +Provides detailed analytics to track the performance and conversion rates of individual funnels.
  • +Supports mobile-responsive designs that ensure a consistent experience across all devices.
What users flag
  • Pricing tiers are strictly limited by monthly visitor counts, which may require plan upgrades as traffic grows.
  • Advanced enterprise features are not published and require direct contact with the sales team.

Features

Key features

Pre-Purchase Upsell Funnels
Increases total cart value by offering relevant product recommendations before the checkout process.
Post-Purchase Upsell Funnels
Re-engages customers immediately after an order is placed to maximize average order value.
Smart Product Bundles
Uses automated recommendations to suggest complementary items similar to Amazon-style bundles.
Design Customization
Allows full control over colors, text, and layout to match the specific branding of the storefront.
Time-Sensitive Offers
Supports urgency-based promotions to encourage immediate customer action.

Additional features

Analytics Reporting
Provides insights into conversion rates, order counts, and total revenue generated by funnels.
Mobile Optimization
Ensures all upsell elements and popups are responsive across desktop and mobile devices.
Custom Funnel Triggers
Enables specific conditions for when and where upsell offers appear to the customer.
Auto Coupon Updates
Automatically applies discounts within the cart when a customer accepts an offer.
Multi-Theme Support
Offers various design themes to ensure consistency with the existing store design.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Monthly plans

Basic

flat

USD 14.95

  • 7,500 Monthly Visitors
  • Unlimited funnels
  • Pre & Post purchase upsells
  • Analytics report
Source: vendor pricing page

Advanced

flat

USD 24.95

  • 15,000 Monthly Visitors
  • Unlimited funnels
  • Pre & Post purchase upsells
  • Analytics report
Source: vendor pricing page

Grow

flat

USD 49.95

  • 50,000 Monthly Visitors
  • Unlimited funnels
  • Pre & Post purchase upsells
  • Analytics report
Source: vendor pricing page

Tiger

flat

USD 79.95

  • 150,000 Monthly Visitors
  • Unlimited funnels
  • Pre & Post purchase upsells
  • Analytics report
Source: vendor pricing page

Annual plans

Basic Annual

flat

USD 143.4

≈ USD 11.95/mo when billed annually

Billed annually at $11.95/mo

Source: vendor pricing page

Advanced Annual

flat

USD 239.4

≈ USD 19.95/mo when billed annually

Billed annually at $19.95/mo

Source: vendor pricing page

Grow Annual

flat

USD 479.4

≈ USD 39.95/mo when billed annually

Billed annually at $39.95/mo

Source: vendor pricing page

Tiger Annual

flat

USD 767.4

≈ USD 63.95/mo when billed annually

Billed annually at $63.95/mo

Source: vendor pricing page

Countries & Languages

Global
Countries served
7
Interface languages
12
Billing currencies

Interface languages

EnglishSpanishFrenchGermanItalianPortugueseRussian

Billing currencies

🇺🇸USD🇪🇺EUR🇬🇧GBP🇦🇺AUD🇨🇦CAD🇯🇵JPY🇨🇭CHF🇨🇳CNY🇮🇳INR🇷🇺RUB🇧🇷BRL🇲🇽MXN

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