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Arkreach

by Arkreach · Since 2023
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ActiveAvailable globallyCloud
Quick facts
VendorArkreach
Year launched2023
StatusActive
Location214, Durga Chamber, Desh Bandhu Gupta Road, Karol Bagh, New Delhi, Delhi 110005
Countries servedGlobal
Languages10
Integrations
Free tier
Free trial
Contact salesYES

About Arkreach

Arkreach is a marketing software from Arkreach that focuses on digital engagement. It offers social media management, email marketing campaigns, and analytics so businesses can manage their marketing initiatives effectively. Arkreach supports targeted audience segmentation and customizable content creation to improve engagement rates. The platform is designed to help businesses consolidate their marketing efforts in one place, providing insights that guide strategic decisions. Key capabilities: social media scheduling email automation performance analytics audience targeting content creation Best for: marketing teams that need to simplify their digital engagement efforts.

Arkreach is an advanced platform that combines AI-driven analytics with detailed data on online news consumption to enhance public relations (PR) planning and measurement. The software enables PR professionals to craft highly targeted media lists, track the effectiveness of media outreach, and measure its impact through detailed insights. Arkreach analyzes over 150,000 news sources and tracks over 97,200 distinct user persona segments, providing a global reach across 50+ languages. Its powerful AI features help users gain a deeper understanding of article-level audience behavior, sentiment, and engagement, allowing PR teams to make data-driven decisions. The user interface of Arkreach is designed to be intuitive and customizable, offering an easy way to navigate and manage PR campaigns. The platform’s customizable dashboards allow users to monitor media coverage, measure audience reach, and track real-time metrics. With tools that help track crises and provide comprehensive coverage analysis, users can react swiftly to shifting media dynamics. The platform provides real-time search capabilities and insights into audience behavior, which is particularly useful for PR professionals who need to respond quickly and adjust their strategies.

Pros & Cons

What users like
  • +Innovative use of AI in online news media data.
  • +Provides audience persona and reach based on actual reader behavior.
  • +Helpful for mid-sized agencies and in-house comms teams.
  • +Cost-effective compared to competitors like Muck Rack.
What users flag
  • Request pricing: Pricing is not readily available on the website, requiring users to request a demo for specific information.
  • Complexity for beginners: Users unfamiliar with advanced PR metrics and data analysis may find the platform’s features overwhelming initially

Features

Key features

Advanced Coverage Measurement
Arkreach provides progressive metrics that go beyond traditional PR tracking. Users can measure the impact of their media outreach with detailed metrics like article-level reach, sentiment, and audience personas.
Customizable Dashboards
The platform offers highly customizable dashboards that allow users to track and analyze PR campaigns based on their unique requirements, providing real-time insights into media coverage and audience engagement.
Audience Persona Insights
With data from over 97,200 distinct user persona segments, Arkreach helps PR teams understand who is engaging with their content, enabling more effective targeting and outreach strategies.
Real-Time Crisis Tracking
Arkreach provides real-time updates for crisis management, allowing PR teams to respond immediately to changing media dynamics and track ongoing crises as they unfold.

Additional features

Global News Coverage
Arkreach analyzes over 150,000 news sources from across the globe, ensuring extensive media coverage tracking and analysis.
AI-Driven Insights
The platform uses AI to deliver more meaningful data, such as sentiment analysis and article-level audience behavior, allowing PR teams to go beyond traditional PR metrics.
Hyper-Customized Media Lists
Create tailored media lists based on over 97,200 unique audience segments and gain insights into audience demographics and psychographics.
Media Category Reach
The platform categorizes reach data by 27 media categories (e.g., finance, health, tech, business), helping users optimize their media outreach.
Journalist Reach Data
Arkreach includes detailed journalist reach data to ensure comprehensive coverage analysis and effective media planning.
Real-Time Data
Users have access to real-time data and search capabilities, including 20B+ keywords and updates from over 800 million domains.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Countries & Languages

Global
Countries served
10
Interface languages
12
Billing currencies

Interface languages

EnglishSpanishFrenchGermanItalianPortugueseDutchJapaneseChineseKorean.

Billing currencies

🇺🇸USD🇬🇧GBP🇪🇺EUR🇦🇺AUD🇨🇦CAD🇯🇵JPY🇨🇭CHF🇨🇳CNY🇮🇳INR🇷🇺RUB🇧🇷BRL🇲🇽MXN

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