About AVOW
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AVOW is a mobile OEM advertising platform that empowers app marketers to scale their user acquisition and engagement through partnerships with leading Android device manufacturers. Reaching over 1.5 billion daily users, AVOW offers unparalleled access to untapped inventory through alternative app stores and native device placements. Its main value lies in connecting advertisers directly with OEM ecosystems such as Xiaomi, Samsung, OPPO, and Realme, providing a competitive edge in an increasingly saturated app market. The platform provides a seamless and functional user interface built for campaign performance. It is equipped with real-time dashboards and powerful tools like AVOW Intelligence, which leverages machine learning to optimize ad placements and KPIs dynamically. AVOW supports a wide range of creative ad formats including banners, native, and interstitials, and allows advertisers to conduct dynamic preloads and execute targeted branding campaigns. It is highly compatible with all major Android OEMs and integrates with leading MMPs for accurate performance tracking and fraud prevention.
Pros & Cons
- +Access to 86% of global Android device users
- +Real-time campaign optimization via AVOW Intelligence
- +Multiple alternative app store integrations
- +High-quality lead generation and conversion
- +Regional support and tailored UA strategies
- −Focused only on Android/OEM ecosystems
- −No visible pricing transparency
- −Limited self-serve platform information
- −OEM advertising may require learning curve
- −Reliance on third-party MMPs for full tracking
Features
Key features
- OEM Advertising Access
- Direct access to global Android OEM inventory allows advertisers to scale across 1.5B daily users.
- Dynamic Preloads
- Apps are pre-installed on new devices, increasing visibility from the start.
- AVOW Intelligence Tool
- Real-time optimization using proprietary tech to improve campaign KPIs.
- Alternative App Store Distribution
- Enables app promotion beyond Google Play, expanding reach.
- Multi-Format Creative Support
- Banners, native ads, and more to suit various funnel stages.
- Targeted Display Campaigns
- Reach specific segments with customized display ads.
- Global OEM Partnerships
- Includes Xiaomi, Samsung, OPPO, Realme, and more.
Additional features
- 1. Dynamic Preloads
- Automatically installs your app on new devices from partnered OEMs.
- 2. Display Ads on OEM Devices
- Reach users directly through banners and interstitials on OEM UIs.
- 3. AVOW Intelligence Optimization
- Uses AI to adjust bids and placements in real-time.
- 4. App Store Diversification
- Promotes apps on multiple alternative stores (e.g., GetApps, AppGallery).
- 5. Branding Campaigns
- Keeps the app top-of-mind through long-term brand visibility.
- 6. Fraud Prevention Integration
- MMP compatibility ensures clean installs and data.
- 7. Real-Time Performance Tracking
- Detailed metrics and visual dashboards.
- 8. High-Quality Lead Generation
- Focused on acquiring users who convert.
- 9. Scalable UA Channels
- OEM access enables massive reach with minimal overhead.
- 10. Custom Targeting Parameters
- Location, device type, and user behavior-based segmentation.
Pricing
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About AVOW
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AVOW Details
AVOW's In-App Market Place
Does AVOW have an in-app market place?
Yes
How many Mini-Apps in the marketplace?
1
Mini Apps
NA
Pricing Options
Accepted Payment Currencies
USD ($), EUR (€), GBP (£), AUD (A$), CAD (C$), JPY (¥), CHF (CHF), NZD (NZ$), HKD (HK$), SGD (S$), CNY (¥), KRW (₩), INR (₹), BRL (R$), SEK (kr), DKK (kr), NOK (kr), ZAR (R), MXN (Mex$), PLN (zł), RUB (₽), TRY (₺), AED (د.إ), SAR (﷼), IDR (Rp), MYR (RM), THB (฿), PHP (₱), TWD (NT$), VND (₫), CLP (CLP$), COP (COL$), ARS (ARS$), HUF (Ft), CZK (Kč), ILS (₪), PHP ($.).
Pros & Cons
- Access to 86% of global Android device users
- Real-time campaign optimization via AVOW Intelligence
- Multiple alternative app store integrations
- High-quality lead generation and conversion
- Regional support and tailored UA strategies
- Focused only on Android/OEM ecosystems
- No visible pricing transparency
- Limited self-serve platform information
- OEM advertising may require learning curve
- Reliance on third-party MMPs for full tracking
AVOW's Support Options
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