About Badger Maps
Badger Maps is a route planner software from Badger Maps that assists in managing sales data and territory management. It provides territory alignment, lead routing, and field-friendly features so sales representatives can work more efficiently. This software combines a mobile app with capable tools specifically designed for field sales, allowing users to turn their sales data into an actionable map for better decision-making. Additionally, Badger Maps now offers Single Sign-On (SSO) for easier access. Key capabilities: Territory Alignment Lead Routing Mobile Application Field Sales Tools Actionable Mapping Best for: sales professionals that need to efficiently manage their territories and routes.
Badger Maps is a route optimization and field sales enablement tool designed for outside sales teams, including those in agriculture and agribusiness. While not a traditional farm management system, it’s widely used by agri-input dealers, seed reps, and agricultural consultants who need to plan efficient travel routes, manage customer relationships, and track field activity. The platform allows users to visualize customer locations on a map, optimize daily routes, and log visit outcomes directly from a mobile device. Sales reps can filter accounts by priority, schedule follow-ups, and add notes or check-ins during or after visits. Badger Maps integrates with major CRMs like Salesforce, HubSpot, and Zoho, ensuring that field data flows seamlessly into customer records. Its territory visualization tools help managers assign reps to specific zones and monitor coverage. The app also includes lead generation, calendar syncing, and performance tracking, making it a valuable tool for sales teams that operate across large rural areas.
Pros & Cons
- +Badger Maps improves sales efficiency with optimized routing and territory visualization.
- +The platform integrates with major CRMs for seamless customer data management.
- +Offline functionality supports reps working in rural or low-signal areas.
- +Lead generation tools help discover new prospects nearby.
- +Custom filters and color-coded pins enhance map usability.
- +Performance tracking and check-in logs support accountability and coaching.
- −The per-user license cost is high, which may strain smaller teams’ budgets.
- −Mapping capabilities do not include multiple object types (like companies, deals) beyond contacts.
- −Filtering and drilling down in map views is constrained: only one filter at a time.
- −For large volumes of stops or territories, route recalculation may slow down or lag.
- −The value-for-money rating is decent but some reviewers feel they could pay less.
- −Some location-accuracy and routing issues reported: e.g., navigation not always precise.
Features
Key features
- Route optimization – Plan the fastest, most efficient travel paths for daily visits.
- Territory mapping – Visualize and assign geographic zones to sales reps.
- Customer location mapping – Display all clients on an interactive map.
- CRM integration – Sync with Salesforce, HubSpot, Zoho, and other platforms.
- Check-in/check-out tracking – Log time spent at each customer location.
- Mobile note-taking – Add visit summaries and insights from the field.
- Lead generation tools – Discover new prospects near current locations.
- Calendar syncing – Integrate with Google or Outlook calendars for scheduling.
- Multi-stop route planning – Optimize routes with multiple stops in one trip.
- Offline functionality – Access maps and log visits without internet.
- Custom filtering – Sort customers by priority, status, or visit frequency.
- Performance tracking – Monitor rep activity and visit completion rates.
Additional features
- Offline functionality – Access maps and log visits without internet.
- Custom filtering – Sort customers by priority, status, or visit frequency.
- Performance tracking – Monitor rep activity and visit completion rates.
- Mobile app access – Use full features on iOS and Android devices.
- Color-coded pins – Visualize customer types or statuses on the map.
- Mass data import – Upload customer lists in bulk via spreadsheet.
- Check-in history – Review past visits and notes per customer.
- Sales rep management – Assign and monitor rep territories and performance.
- Custom fields – Add specific data points to customer profiles.
- Team collaboration tools – Share notes and updates across users.
- Secure cloud storage – Protect customer data with encrypted backups.
- Daily route summaries – Review completed visits and mileage.
- In-app navigation – Launch directions via Google Maps or Waze.
- Customer prioritization – Flag high-value accounts for frequent visits.
- Reporting tools – Generate visit logs and activity summaries.
- Third-party integrations – Connect with tools like Zapier and Microsoft Dynamics.
Pricing
Monthly plans
Business
USD 58
Enterprise
USD 95
Countries & Languages
Available in
Interface languages
Billing currencies
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About Badger Maps
Badger Maps is a route planner software from Badger Maps that assists in managing sales data and territory management. It provides territory alignment, lead routing, and field-friendly features so sales representatives can work more efficiently. This software combines a mobile app with capable tools specifically designed for field sales, allowing users to turn their sales data into an actionable map for better decision-making. Additionally, Badger Maps now offers Single Sign-On (SSO) for easier access. Key capabilities: Territory Alignment Lead Routing Mobile Application Field Sales Tools Actionable Mapping Best for: sales professionals that need to efficiently manage their territories and routes.
Badger Maps Details
Badger Maps's In-App Market Place
Does Badger Maps have an in-app market place?
Yes
How many Mini-Apps in the marketplace?
1
Mini Apps
N/A
Pricing Options
Plans
Monthly plans
Business
USD 58
Enterprise
USD 95
Accepted Payment Currencies
USD ($), EUR (€), GBP (£), AUD (A$), CAD (C$), JPY (¥), CNY (¥), INR (₹), MXN (Mex$), BRL (R$)
Pros & Cons
- Badger Maps improves sales efficiency with optimized routing and territory visualization.
- The platform integrates with major CRMs for seamless customer data management.
- Offline functionality supports reps working in rural or low-signal areas.
- Lead generation tools help discover new prospects nearby.
- Custom filters and color-coded pins enhance map usability.
- Performance tracking and check-in logs support accountability and coaching.
- The per-user license cost is high, which may strain smaller teams’ budgets.
- Mapping capabilities do not include multiple object types (like companies, deals) beyond contacts.
- Filtering and drilling down in map views is constrained: only one filter at a time.
- For large volumes of stops or territories, route recalculation may slow down or lag.
- The value-for-money rating is decent but some reviewers feel they could pay less.
- Some location-accuracy and routing issues reported: e.g., navigation not always precise.
Badger Maps's Support Options
Contact
1-415-592-5909Chatbot
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