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Software Status:Active

About Bizible

Marketo Measure is a marketing attribution software from Adobe that lets marketers measure campaign, channel, and content impact on pipeline, revenue, and ROI. It combines advanced attribution modeling, every-touch data aggregation, and enterprise-wide insight to provide comprehensive visibility into marketing effectiveness. This tool supports Adobe Marketo Engage and allows users to select specific funnel stages to include in their models, as well as customize stage weightings for precise analysis. With these capabilities, marketers can gain deeper insights into their performance and make data-driven decisions about their strategies. Key capabilities: advanced attribution modeling every-touch data aggregation enterprise-wide insight funnel stage selection stage weightings customization Best for: B2B marketers that need to accurately measure the impact of their campaigns.

Bizible Details

Vendor
Adobe
Year Launched
1982
Location
Seattle, Washington
Deployment
cloud
Training Options
documentation, videos, live online
Countries Served
All Countries
Languages
English, Spanish, French, German, Italian, Dutch, Portuguese, Japanese, Chinese, Korean, Russian
Users
Marketing Managers, Digital Marketing Specialists, Marketing Analysts, Demand Generation Specialists, Content Marketers, Marketing Operations Professionals, Chief Marketing Officers (CMOs), Data Analysts and Business Intelligence Professionals, Sales Managers and Representatives, Account-Based Marketing
Industries Served
Technology, Software, Financial Services, Manufacturing, Healthcare, Education, Professional Services, Telecommunications, Media and Entertainment, Retail and E-commerce
Tags
Marketing Analytics, Adobe, Marketo Measure

Bizible's In-App Market Place

Does Bizible have an in-app market place?

Yes

How many Mini-Apps in the marketplace?

1

Mini Apps

N/A

Pricing Options

Free trial
Free version
Request a quote
Promo Offer

Accepted Payment Currencies

Usd ($), Eur (€), Gbp (£), Aud (A$), Cad (C$), Jpy (¥), Chf (Fr), Cny (¥), Inr (₹), Rub (₽), Brl (R$), Mxn (Mx$)

Pros & Cons

  • Incredible overall experience with responsive and hands-on support from the Bizible team.
  • Effective lead tracking, providing insights into what led to conversions.
  • Helps in optimizing campaign planning and execution.
  • Configurations can be confusing and complex.
  • The app sometimes experiences slow performance and unresponsiveness.

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