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Blackthorn Events

by Blackthorn.io · Since 2015
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ActiveAvailable globallyCloud
Quick facts
VendorBlackthorn.io
Year launched2015
StatusActive
LocationNew York, NY US
Countries servedGlobal
Languages6
Integrations9+
Free tier
Free trial
Contact salesYES

About Blackthorn Events

Blackthorn Events is an events management software from Blackthorn.io that turns the existing Salesforce CRM into a comprehensive event management and registration platform. It combines event platform capabilities, add-ons, payments processing, messaging features, and compliance tools so users can manage events directly within the CRM. This software allows users to plan and execute events without the complexities of multiple integrations, using the existing Salesforce data for simplified event operations. With features like Smart Capture and Navigator Badges, users can improve attendee experiences and improve event logistics. Key capabilities: Events Platform Add-Ons Payments Messaging Compliance Best for: organizations that need efficient and integrated event management solutions.

Blackthorn Events is a powerful, Salesforce-native event management platform that allows organizations to seamlessly manage event registrations, payments, check-ins, and analytics directly within their existing CRM system. Designed for schools, nonprofits, and enterprises that already use Salesforce, it eliminates the need for external tools or manual data transfers, offering a unified system that centralizes attendee information, automates communications, and provides real-time insights. One of the standout features of Blackthorn Events is its deep integration with Salesforce, which ensures that every interaction—from event sign-ups to donations and post-event follow-ups—is automatically synced and tracked, making it ideal for teams focused on data accuracy and efficiency. The platform also supports both in-person and virtual events, offering tools for online registration, ticketing, mobile check-ins via QR codes, and secure payment processing through trusted gateways like Stripe. Its reporting and analytics capabilities empower users to measure engagement, track attendance, and assess ROI with ease. However, while its functionality is impressive, Blackthorn Events is best suited for medium to large organizations with established Salesforce infrastructures, as setup and customization require some technical knowledge.

Pros & Cons

What users like
  • +Deep integration with Salesforce means event activities feed immediately into CRM, helping align events with sales and marketing processes.
  • +Powerful feature set for registration, payments, and attendee management—good fit for organizations already using Salesforce.
  • +Robust reporting and real-time data visibility inside CRM increase the ability to quantify event impact.
  • +Positive customer reviews for many users, with high satisfaction ratings on major software review platforms.
What users flag
  • Because it is deeply embedded in Salesforce, organizations not using Salesforce may find it less suitable or may need additional infrastructure.
  • Some users report a learning curve—configuration, setup, and training may require more time, especially with custom workflows.
  • Some advanced UI or template customization features (for example, registration page design or badge customization) are limited.
  • Pricing is not broadly published—costs may vary significantly depending on CRM license, module usage, and event scale.

Features

Key features

Salesforce-Native Event Management
Fully integrated with the Salesforce CRM environment so event data, attendee records, and campaign workflows live inside your CRM.
Registration, Ticketing & Payments
Handles attendee registrations, ticket sales, payments, and checkout processes within the platform.
On-site Check-in & Badge/Scan Capabilities
Supports mobile check-in, badge/event scanning, and tracking of attendance in real time.
Event Website/Form Builder & Agenda Management
Offers the ability to create branded registration forms, event pages, and schedule agendas.
Reporting & Data Insight Inside CRM
Enables event-data reporting, dashboards, and analytics directly through Salesforce, linking events to leads and opportunities.

Additional features

Event Creation & Setup Module
Create events of different types (in-person, virtual, hybrid) with configurable parameters.
Custom Registration Forms & Ticket Types
Allows custom fields, discount codes, multiple ticket types, and attendee categories.
Integrated Payment Processing & Checkout Flow
Manages payments, invoicing, and financial reconciliation within CRM.
Check-In & Attendee Tracking Module
Mobile check-in, barcode scanning, attendance logs, and badge printing workflows.
Email & SMS Communications & Marketing Automation
Send invitations, confirmations, reminders, and follow-ups tied into CRM campaigns.
Reporting, Dashboards & Analytics
Build custom reports linking event data to CRM objects, monitor ROI, attendance, and revenue.
Integration & Native CRM Data Linkage
Because it resides in Salesforce, all attendee and event data is immediately usable for sales and marketing workflows.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Countries & Languages

Global
Countries served
6
Interface languages
10
Billing currencies

Interface languages

EnglishSpanishFrenchGermanItalianPortuguese

Billing currencies

🇺🇸USD🇪🇺EUR🇬🇧GBP🇦🇺AUD🇨🇦CAD🇯🇵JPY🇨🇳CNY🇮🇳INR🇷🇺RUB🇧🇷BRL

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