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Brandwatch

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Software Status:Active

About Brandwatch

Brandwatch is a social media management software from Brandwatch that helps users understand and engage with their customers. It combines consumer intelligence, social media management, and influencer marketing to provide insights that drive engagement. With features like Forrester Wave 2024 recognition, Brandwatch Academy, and extensive data and network coverage, the platform allows users to navigate key social platforms effectively. Additionally, it incorporates Iris AI for improved productivity and offers Brandwatch + Cision Solutions specifically designed for global enterprises. Key capabilities: consumer intelligence social media management influencer marketing data and network coverage Iris AI Best for: marketing teams that need to analyze social conversations and manage brand presence across platforms.

Brandwatch Details

Vendor
Brandwatch
Year Launched
2007
Location
London (HQ) 5 Churchill Place London E14 5HU United Kingdom
Deployment
cloud
Training Options
documentation, videos, live online
Countries Served
All Countries
Languages
English, Spanish, French, Italian
Users
SMEs to large enterprises
Industries Served
Retailers, Pharmaceuticals, Food & Beverages, Manufacturers, Government, Fashion Brands, Packaging, Travel and other industries (e.g., Virgin Holidays case study)
Tags
Social Media Marketing, Brandwatch

Brandwatch's In-App Market Place

Does Brandwatch have an in-app market place?

Yes

How many Mini-Apps in the marketplace?

0

Mini Apps

Pricing Options

Free trial
Free version
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Accepted Payment Currencies

Usd ($), Eur (€), Gbp (£), Aud (A$), Cad (Can$), Jpy (¥), Chf (Fr.), Cny (¥), Rub (₽), Inr (₹), Brl (R$), Krw (₩), Try (₺), Mxn (Mex$), Ils (₪), Zar (R), Sek (kr), Nzd (NZ$), Thb (฿), Hkd (HK$), Sgd (S$), Dkk (kr), Nok (kr), Pln (zł), Twd (NT$), Myr (RM), Huf (Ft), Czk (Kč), Sar (SR), Aed (د.إ), Idr (Rp), Clp (CLP$), Php (₱), Vnd (₫), Ars (AR$), Cop (COL$), Pen (S/.), Uyu ($U), Qar (﷼), Dop (RD$), Kwd (KD), Pkr (₨), Bdt (৳), Hrk (kn), Bgn (лв), Lkr (₨), Mop (MOP$), Npr (रू), Uah (₴), Ngn (₦), Rs (R), Tzs (TSh), Ghs (GH₵), Bwp (P), Kes (Ksh), Bsd (BSD$), Xaf (CFA), Bif (FBu), Sbd (SI$), Png (K), Xof (CFA), Lsl (M), Pgk (K), Xpf (CFP), Nok (kr), Azn (man.), Tjs (ЅМ), Gmd (D), Mzn (MTn), Kzt (лв), Afn (؋), Qar (﷼), Rwf (RF), Mwk (MK), Cup (₱), Sos (Sh.So.), Wst (WS$), Idr (Rp), Tzs (TSh), Kzt (лв), Mdl (MDL), Kgs (лв), Nio (C$), Mru (UM), Ht (G), Stn (Db), Dzd (DA), Mad (Ar.), Sos (Sh.So.), Lsl (M), Lrd (L$), Nio (C$), Jmd (J$), Sos (Sh.So.), Lkr (₨), Mvr (Rf), Pyg (₲), Awg (Afl.)

Pros & Cons

  • Comprehensive multi-account management and social media listening.
  • User-friendly content scheduling interface and advanced planning capabilities.
  • Real-time monitoring, sentiment analysis, and influencer identification features.
  • Customizable dashboards for better analytics and competitive benchmarking.
  • Excellent customer support, offering responsiveness and helpfulness.
  • Issues with Instagram scheduling, especially limited support for multiple images and newer emojis.
  • Occasional system glitches and updating problems with the Hub app.
  • Limited reporting and data insights, with some mismatched features.
  • Mobile app experience is cumbersome with multiple apps required for different tasks.

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