Brownie Points logo

Brownie Points

by Brownie Points · Since 2012
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ActiveAvailable globallyCloud
Quick facts
VendorBrownie Points
Year launched2012
StatusActive
LocationLevel 1, 12 Skyline Drive, Withcott, Queensland 4352, AU
Countries servedGlobal
Languages1
Integrations
Free tier
Free trial
Contact salesYES

About Brownie Points

Brownie Points is a rewards platform from Brownie Points that helps businesses implement employee recognition programs. It provides tools for point allocation, tracking rewards, and employee engagement features so organizations can foster a culture of appreciation. The platform supports customizable reward options and performance tracking, allowing companies to align recognition with their business goals. Users can utilize a user-friendly interface which ensures easy navigation for both administrators and employees. Key capabilities: point allocation performance tracking customizable rewards employee engagement features user-friendly interface Best for: companies that need to motivate and recognize their employees effectively.

Brownie Points is an award-winning, cloud-based Employee Recognition and Rewards platform that successfully moves beyond basic appreciation to become a strategic employee engagement tool. Its strength lies in its highly configurable points-based system and its focus on gamification and peer-to-peer recognition, which helps cultivate a positive, measurable culture of appreciation. With planned AI-powered analytics designed to uncover hidden talent and soft skills, it offers managers deep, actionable insights for retention and performance tracking. While it faces stiff competition and requires a dedicated customization effort during setup, Brownie Points is a robust and flexible solution well-suited for organizations of all sizes looking for a data-driven approach to boosting morale and reducing staff turnover.

Pros & Cons

What users like
  • +Focuses heavily on analytics and reporting to prove the business value
  • +Offers highly customizable rewards, including physical goods, gift cards, and charitable options
  • +The integration of AI for "Smart Recognition" and Soft Skills Insights elevates the platform
  • +The platform ensures that recognition can be delivered and consumed instantly, regardless of the employee's work environment
What users flag
  • Lack of prominently advertised, specific HRIS or payroll integrations
  • The platform requires a dedicated setup effort from administrators to configure the recognition behaviors, points system, and custom rewards catalogue. time.

Features

Key features

Social & Points-Based Recognition
Allows for both peer-to-peer and manager-to-employee recognition, providing social visibility and awarding redeemable points for desired behaviors (what gets recognized gets repeated).
Customizable Rewards Catalogue
Provides a vast selection of rewards (physical items, gift cards, custom experiences, or charitable options) that can be tailored to an organization's budget and employee preferences.
Gamification and Engagement Tools
Includes elements like Leaderboards and Top Awarder Charts to promote friendly competition, boost visibility, and encourage participation across the organization.
AI-Powered Analytics and Insights
Uses artificial intelligence to help identify top performers and soft skills insights based on recognition patterns, providing management with board-ready, actionable data to measure ROI.

Additional features

Recognition Engine
The core system for sending and receiving real-time appreciation messages, tied to company core values or behaviors.
Rewards Redemption
Enables employees to exchange earned points for items or experiences through a vast and customizable catalogue.
Performance Tracking
Allows managers to monitor recognition trends by team, region, or department to see which positive behaviors are being reinforced.
Gamification Leaderboards
Displays rankings of top recipients and awarders to drive engagement and usage of the platform.
Employee Surveys and Feedback
Tools to run wellbeing surveys, collect feedback, and track overall employee engagement levels.
Milestone Celebrations
Automated recognition and rewards for events like birthdays and work anniversaries.
Sales Incentive Programs
Specific modules to run high-impact sales campaigns and reward dealer networks.
Management Dashboard
A central control panel providing real-time metrics and actionable insights into the recognition culture.
Real-Time Notifications
Instant alerts on mobile and web platforms when recognition is received.
Custom Awards
Facilitates personalized gifting and unique employee of the month or performance awards.
Soft Skills Analysis
A planned AI enhancement to identify key user experiences and skills based on recognition data, aiding in building new teams or promotions.
Multi-Platform Access
Access via web app, iOS, and Android for instant recognition anywhere.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Countries & Languages

Global
Countries served
1
Interface languages
1
Billing currencies

Interface languages

English

Billing currencies

🇦🇺AUD

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