Cake logo

Cake

by CAKE Software · Since 2010
No reviews yet
ActiveAvailable globallyCloud
Quick facts
VendorCAKE Software
Year launched2010
StatusActive
Location900 Glenneyre St, Ste. 900C Laguna Beach, CA 92651, Work.Life 33 Foley Street Fitzrovia London W1W 7TL
Countries servedGlobal
Languages3
Integrations5+
Free tier
Free trial
Contact salesYES

About Cake

Cake is a restaurant management software/platform from CAKE Software that provides tools for managing various aspects of food service operations. It includes features such as point of sale (POS) systems, table management, and online ordering so restaurant owners can improve operational efficiency. The software also assists in inventory management and customer relationship management (CRM). Cake is designed for restaurants of all sizes to help monitor performance metrics and simplify service. Key capabilities: POS system Inventory management Table management Online ordering Customer relationship management Best for: restaurant operators that need an integrated solution for managing daily operations.

Cake Affiliate Software by Cake is a powerful platform designed to meet the complex needs of affiliate marketers, networks, and advertisers. It has been a prominent player in the affiliate marketing landscape since its launch in 2010, known for its robustness and adaptability. Developed by Cake, a division of the Perseus Group, this software has consistently evolved, integrating new features and improving its performance to remain competitive in the dynamic world of digital marketing. One of Cake's most compelling aspects is its versatility. The platform offers a range of features that cater to the diverse requirements of its users. Event tracking is a standout, allowing marketers to trace every interaction in a customer’s journey, not just the final conversion. This capability is crucial for businesses looking to optimize their marketing strategies by understanding how various touchpoints contribute to their goals. Cake's commitment to fraud prevention is another significant strength. The software employs advanced methods such as pixel whitelisting and custom alerts to detect and respond to suspicious activities.

Pros & Cons

What users like
  • +Highly customizable and reliable tracking system
  • +Comprehensive support and client service
  • +Granular reporting and analytics capabilities
  • +Strong fraud prevention features
What users flag
  • Limited functionality in mobile apps
  • No weekend phone support
  • Lacks offline capabilities

Features

Key features

Pixel and Postback Management
Real-time control over pixels and postbacks across networks.
Event Tracking
Tracks multiple touchpoints along the customer journey.
Fraud Prevention
Protects against fraudulent activities with custom alerts and pixel whitelisting.
Mobile Measurement
Tracks mobile campaigns using integrations or SDKs for iOS and Android.
Affiliate and Advertiser API
Enables automation of workflows for affiliates and advertisers.
Click and Conversion Caps
Allows setting limits and redirects traffic once caps are reached.

Additional features

Pixel and Postback Management
Event Tracking
Tagging and Reporting
Fraud Prevention
Click and Conversion Caps
Affiliate and Advertiser API
Mobile Measurement
Impression Tracking
Enhanced Email Communication
Pixel Whitelisting
Detailed Compliance Reports
Referral Rewards Program
Affiliate Signup Management
Offer Contracts
Ecommerce-Ready Features
Voucher Code Support
3rd-Party Integrations
Audit Trail and History Tracking

Pricing

Free trial
Free version
Request a quote
Promo Offer

Countries & Languages

Global
Countries served
3
Interface languages
13
Billing currencies

Interface languages

EnglishPortugueseand Spanish

Billing currencies

🇺🇸USD🇪🇺EUR🇬🇧GBP🇦🇺AUD🇨🇦CAD🇯🇵JPY🇨🇭CHF🇨🇳CNY🇮🇳INR🇷🇺RUB🇿🇦ZAR🇧🇷BRL🇲🇽MXN

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