About Clarity CPG
Clarity CPG is connected planning software for consumer packaged goods brands that centralizes distributor data, account financials, deductions, product costs, forecasting, and retail planning while integrating business information with AI and productivity tools for streamlined decision-making and brand growth.
Clarity CPG is an integrated software platform designed for consumer packaged goods brands seeking to reduce manual reporting and improve distribution, financial, and retail planning. The platform connects KeHE and UNFI information, bringing revenue, units, distribution, deductions, product costs, and account pricing into a shared environment. Scheduled imports and connected reports reduce repetitive downloading, renaming, and combining of distributor files while maintaining consistent product, account, and distribution-center records. Its product master centralizes finished-goods specifications, UPCs, costs, pack configurations, account pricing, bills of materials, and detailed costing information. Account financials help teams understand sales contributions by connecting revenue with product costs, promotions, fees, spoilage, and supporting deduction details. Users can maintain comments and follow-ups directly with relevant financial records. Clarity CPG also supports opportunity planning by tracking category reviews, placements, free fills, promotions, distributor fees, store counts, velocity, and account pricing. Forecasting capabilities allow teams to adjust assumptions and evaluate expected retail performance before making commitments. Through MCP connectivity, organizations can use their shared business records with compatible AI tools including Claude, ChatGPT, and Cursor for analysis and meeting preparation.
Pros & Cons
- Connected financial records improve visibility into individual account contribution performance.
- Product master maintains consistent costs, pricing, specifications, and identifiers centrally.
- AI connectivity enables flexible analysis using several compatible external tools.
- Retail forecasting helps teams evaluate commitments before pursuing new opportunities.
- Pricing amounts are not disclosed within the supplied product information currently.
- Software currently appears to be offered through a beta program.
- Several advertised third-party integrations remain marked as coming soon currently.
- Distribution functionality emphasizes KeHE and UNFI rather than broader distributors currently.
Features
Key features
Connects KeHE and UNFI revenue, units, distribution, and deduction information within one shared environment, helping teams monitor where products are moving efficiently.
Provides deduction records with supporting details, enabling teams to examine charges requiring attention while maintaining comments and follow-up information alongside the corresponding financial records.
Centralizes finished-goods information including products, specifications, SKUs, UPCs, pack configurations, costs, account pricing, bills of materials, and detailed costing information for planning.
Builds forecasts using store counts, sales velocity, account pricing, promotions, and other assumptions, allowing teams to evaluate potential performance before making retail commitments.
Combines account sales with product costs, promotions, fees, spoilage, and deductions, helping CPG teams understand account contribution and investigate potentially questionable charges effectively.
Additional features
Clarity CPG connects KeHE and UNFI reports containing sales, units, distribution, and deductions, providing teams with a consolidated picture of distributor performance while reducing repetitive processes associated with downloading, renaming, combining, and maintaining separate reporting files.
Clarity CPG connects deductions with their supporting details, allowing teams to investigate charges requiring closer examination while keeping comments and follow-up activities associated with each record, providing greater context when reviewing distributor deductions and account financial performance.
Teams can evaluate individual account contribution by comparing recorded sales against product costs, promotions, fees, spoilage, and other deductions, providing greater visibility into what the company retains from account activity before overhead and additional unrecorded business costs.
Connected reports and scheduled imports reduce recurring weekly data collection activities, helping CPG teams spend less time assembling distributor information while providing shared records that maintain consistent products, accounts, and distribution centers across distribution, forecasting, and deduction workflows.
The centralized product master maintains finished-goods information including product specifications, SKUs, UPCs, pack configurations, costs, and account-specific pricing, while allowing businesses to introduce bills of materials and more detailed costing information as their operational requirements develop.
Pricing
Countries & Languages
Interface languages
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About Clarity CPG
Clarity CPG is connected planning software for consumer packaged goods brands that centralizes distributor data, account financials, deductions, product costs, forecasting, and retail planning while integrating business information with AI and productivity tools for streamlined decision-making and brand growth.
Clarity CPG Details
Clarity CPG's In-App Market Place
Does Clarity CPG have an in-app market place?
Yes
How many Mini-Apps in the marketplace?
0
Mini Apps
Pricing Options
Accepted Payment Currencies
USD
Pros & Cons
- Connected financial records improve visibility into individual account contribution performance.
- Product master maintains consistent costs, pricing, specifications, and identifiers centrally.
- AI connectivity enables flexible analysis using several compatible external tools.
- Retail forecasting helps teams evaluate commitments before pursuing new opportunities.
- Pricing amounts are not disclosed within the supplied product information currently.
- Software currently appears to be offered through a beta program.
- Several advertised third-party integrations remain marked as coming soon currently.
- Distribution functionality emphasizes KeHE and UNFI rather than broader distributors currently.
Clarity CPG's Alternatives
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