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Comscore

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Software Status:Active

About Comscore

Comscore is a media measurement software from Comscore Inc that helps in planning, transacting, and evaluating media across platforms. It combines Programmatic Targeting, a True View of Cross-Platform Social Audiences, and Insights so users can effectively understand their audience engagement. This platform offers features such as Events Overview, Careers Overview Job Opportunities, Proximic Overview, Contact Us, and Privacy Policy, ensuring comprehensive insights and transparency. Comscore provides a trusted currency for media evaluation, allowing users to make informed decisions based on accurate data. Key capabilities: Programmatic Targeting Cross-Platform Analysis Audience Insights Media Evaluation Transparency Best for: media planners and advertisers that need accurate measurement and evaluation of media performance.

Comscore Details

Vendor
Comscore Inc
Year Launched
1999
Location
11950 Democracy Drive Suite 600 Reston , VA 20190 United States of America
Deployment
cloud
Training Options
documentation, videos
Countries Served
All Countries
Languages
English, Español (América Latina), Español (España), Français, Italiano, Português
Users
Small, medium, and large enterprises that comprises mainly of media companies, advertisers, corporates, and publishers.
Industries Served
Automotive, Digital Media, Financial Services, Pharmaceutical, Retail, Technology, Travel
Tags
Web Analytics, Comscore

Comscore's In-App Market Place

Does Comscore have an in-app market place?

Yes

How many Mini-Apps in the marketplace?

1

Mini Apps

Proximic by Comscore for programmatic targeting

Pricing Options

Free trial
Free version
Request a quote
Promo Offer

Accepted Payment Currencies

USD ($), EUR (€), GBP (£), AUD ($), CAD ($), JPY (¥), CNY (¥), INR (₹), RUB (₽), MXN ($), CHF (CHF), KRW (₩), BRL (R$), SEK (kr), SGD ($), NZD ($), HKD ($), NOK (kr), TRY (₺)

Pros & Cons

  • Comprehensive Cross-Platform Measurement: Measures media consumption across TV, digital, and social platforms, providing a holistic view of audience behavior
  • Detailed Audience Insights: Offers in-depth insights into audience demographics and behavior, helping businesses make data-driven decisions
  • Programmatic Targeting: Through Proximic by Comscore, it provides advanced targeting capabilities for precise audience reach
  • Advertising Analytics: Evaluates the effectiveness of advertising campaigns, helping optimize marketing strategies
  • Media Planning Tools: Assists in planning and optimizing media strategies to maximize ROI
  • Pricing Transparency: Pricing details are not readily available on the website, requiring direct contact for information
  • Integration Details: Specific integrations are not listed, making it hard to assess -compatibility with other tools
  • Payment Currency Information: Accepted payment currencies are not specified
  • Deployment Flexibility: Limited information on deployment options

Comscore's Support Options

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