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Elevar

by Elevar · Since 2017
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ActiveAvailable globallyCloud
Quick facts
VendorElevar
Year launched2017
StatusActive
LocationCharleston, South Carolina
Countries servedGlobal
Languages10
Integrations63+
Free tier
Free trialYES
Contact sales

About Elevar

Elevar is a data analytics platform from Elevar that provides insights into user engagement and conversion rates. It includes features such as comprehensive tracking, customizable reporting, and integration with various marketing tools so businesses can make informed decisions. Elevar helps users analyze and understand customer behavior across different channels, offering the ability to identify trends and improve marketing strategies. The platform also supports real-time data monitoring, user segmentation, and automated reporting for improved efficiency. Key capabilities: data collection reporting tools integration options user segmentation real-time analytics Best for: marketers and business analysts that need to analyze customer interaction and improve conversion performance.

Elevar is a robust data analysis and tracking solution tailored specifically for Direct-to-Consumer (D2C) brands operating on Shopify. Developed to solve the long-standing issues of data loss and tracking inaccuracies common with client-side tracking, Elevar adopts a server-side tracking approach that ensures highly accurate conversion data across marketing channels like Facebook, Google Ads, TikTok, and GA4. This shift is particularly critical in today’s digital environment, where browser restrictions, ad blockers, and privacy changes—especially on iOS—have made accurate data collection increasingly difficult. By moving tracking away from the browser and onto the server, Elevar helps businesses maximize their Return on Ad Spend (ROAS) by delivering cleaner, more reliable data to advertising platforms. The functionality of Elevar is both powerful and comprehensive. A standout feature is its Session Enrichment capability, which addresses the limitations of short-lived cookies and enables more accurate recognition of returning users. This is especially useful for marketing automation tools like Klaviyo, as enriched sessions can lead to a 2–3x improvement in flow performance.

Pros & Cons

What users like
  • +High accuracy: Promises 99% conversion tracking accuracy via server-side tracking.
  • +Deep integration: Works seamlessly with platforms like Shopify, Google Ads, GA4, Facebook CAPI, and Klaviyo.
  • +Improved performance: Claims 2–3x better Klaviyo flow performance with Session Enrichment.
  • +Privacy-focused: Offers GDPR and CCPA-compliant tracking with consent provider integration.
  • +Flexible plans: Starts at $0/month with a 15-day free trial and a 30-day money-back guarantee.
  • +User-friendly setup: Chrome extension and pre-built tag libraries simplify deployment.
  • +Strong support: Expert setup help and 24/6 customer service.
What users flag
  • Shopify-centric: Primarily benefits Shopify users; less useful for non-Shopify platforms.
  • Technical setup: Server-side tracking may still require some tech knowledge or help.
  • Subscription-based: Ongoing costs, especially for fully managed plans.
  • Potential data overload: With so much collected data, analysis could be overwhelming without clear strategy.

Features

Key features

Server-Side Tracking
It ensures near 100% conversion accuracy by sending data directly to marketing channels, bypassing browser limitations.
Session Enrichment
It recognizes returning users without relying on cookies, which boosts campaign ROI and Klaviyo flow performance by 2-3x.
Tagging Automation
It automatically tracks the customer journey to achieve a high level of conversion accuracy.
Sitewide Data Layer
It instantly deploys a data layer for Google Tag Manager and other platforms, capturing user behavior and consent status.
50+ Integrations
It seamlessly connects with a wide range of marketing channels, including Facebook Conversion API, Google Ads, GA4, TikTok, and more.

Additional features

Server-Side Tracking
Sends conversion data to marketing channels with near 100% accuracy, bypassing browser restrictions and iOS changes.
Client-Side Tracking
Offers pre-built tag libraries for use in Google Tag Manager for those who prefer client-side tracking.
Session Enrichment
Recognizes returning users and enhances data sent to marketing channels to improve campaign ROI and performance.
Klaviyo Flow Performance Boost
Increases product view and add-to-cart events sent to Klaviyo, leading to more abandoned flow emails and a direct boost in ROI.
Tagging Automation
Automatically tracks each customer journey to achieve 99% conversion accuracy.
Data Layer for Google Tag Manager
Instantly deploys a data layer that captures user behavior, marketing attribution, customer data, and consent mode status.
Conversion Monitoring
Provides real-time conversion reporting and automated tracking alerts.
Three Types of Data Collected
Collects Product & Order Data (SKU, price, revenue), Customer Data (email, user ID, phone), and Attribution Data (click IDs, UTMs, cookies).
Consent Provider Integrations
Integrates with consent providers like OneTrust to ensure GDPR and CCPA compliance.
Google Analytics 4 (GA4) Automation
Automates the setup of accurate server-side tracking for GA4 and Universal Analytics.
Point-and-Click Chrome Extension
Allows for quick addition of event tracking across your website that syncs with Google Tag Manager.
Facebook Conversion API (CAPI) Setup
Provides a better CAPI setup for Shopify to improve Facebook performance.
Shopify Checkout Extensibility Upgrade
Supports upgrading your tracking for Shopify's new checkout.
Expert Installation and Setup Options
Offers services for professional installation and ongoing support.
Money Back Guarantee
Provides a no-questions-asked 30-day money-back guarantee on all plans.
Customer Support
Offers 24-hour, 6-day-a-week customer support.
Built for Shopify
Designed specifically for D2C Shopify brands.
Pricing Plans
Offers plans starting from $0 a month with 15-day free trials.
User Identity
Creates a first-party User ID to recognize returning users without relying on cookies.

Pricing

Free trial
Free version
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Promo Offer

Monthly plans

Essentials

USD 200

Countries & Languages

Global
Countries served
10
Interface languages
9
Billing currencies

Interface languages

EnglishSpanishFrenchGermanItalianPortugueseJapaneseChineseKoreanRussian

Billing currencies

🇺🇸USD🇪🇺EUR🇬🇧GBP🇯🇵JPY🇦🇺AUD🇨🇦CAD🇨🇳CNY🇮🇳INR🇷🇺RUB

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