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EzyInsights

by EzyInsights · Since 2011
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Quick facts
VendorEzyInsights
Year launched2011
StatusActive
LocationAnnankatu 27 00100 Helsinki, 4th floor, Finland
Countries servedN/A
Languages1
Integrations4+
Free tierNO
Free trialYES
Contact salesYES

About EzyInsights

A news gathering and content discovery tool for newsrooms, journalists, and publishers. It provides real-time monitoring of stories and social media analytics to help users find emerging news, track engagement, and benchmark against competitors.

EzyInsights is a specialized news gathering and social media analytics platform designed for newsrooms, journalists, and publishers. Its core function is to provide real-time content discovery, enabling media professionals to be the first to report on emerging stories. The platform monitors millions of articles and social media posts, using customizable filters to surface the most relevant content. Key features include competitor benchmarking, real-time tracking of newswire and image usage for agencies, and a unique 'Traffic Light' system that advises on optimal posting times to maximize social media engagement. The product suite includes 'Realtime' for news discovery and 'Intelligence' for strategic social media analysis. The company does not publish pricing, requiring potential customers to request a demo. Support is available via email. The tool is web-based and also offers mobile apps for iOS and Android.

Pros & Cons

Pros
  • Specifically designed for the needs of newsrooms and journalists.
  • Provides real-time discovery of emerging stories.
  • Includes tools for tracking content usage and performance for news agencies.
  • Offers competitor benchmarking and social media engagement analytics.
  • Features a unique algorithm to suggest optimal social media posting times.
Cons
  • Pricing is not publicly available and requires a demo request.
  • The product is highly specialized for the media and publishing industry.

Features

Key features

Real-time News Discovery

Monitors millions of stories daily to filter and surface emerging news relevant to the user's organization.

Social Media Analytics

Tracks engagement metrics across major social media platforms to inform content strategy.

Competitor Benchmarking

Compares social media engagement and performance against competitors.

Content Usage Tracking

For news and photo agencies, it tracks where newswires and images are used in real-time.

Posting Time Optimization

A 'Traffic Light' feature suggests the optimal time to post on social media for maximum engagement.

Additional features

Customizable Filters

Allows users to filter content by sources, categories, keywords, and languages.

Alerts & Notifications

Set up alerts for important content delivered via push notification, Slack, or email.

Historical Reporting

Analyze content usage and performance over time.

Plagiarism Detection

Helps news agencies identify unauthorized use of their content.

Content Type Analysis

Breaks down engagement by the type of content (e.g., video, link, photo).

Engagement Heatmaps

Visualizes when a page posts versus when it receives the most engagement.

Story Ranking

Ranks articles and videos by engagement levels to identify top-performing content.

Multi-Platform Monitoring

Monitors content from Facebook, Twitter, LinkedIn, Instagram, and Pinterest.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Countries & Languages

Countries served
1
Interface languages
Billing currencies

Interface languages

English

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