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Flowcode

by Flowcode · Since 2019
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ActiveAvailable globallyCloud
Quick facts
VendorFlowcode
Year launched2019
StatusActive
Location45 Grand Street, New York, New York 10013, US
Countries servedGlobal
Languages12
IntegrationsN/A
Free tierN/A
Free trialYES
Contact salesN/A

About Flowcode

Flowcode is a QR code software from Flowcode that provides tools for creating and managing QR codes. It includes features such as customizable QR codes, analytics tracking, and integrations with various platforms so users can effectively engage with their audience. This software helps businesses track user interactions and behaviors through detailed insights. Flowcode allows users to create dynamic codes that can be updated without changing the code itself, offering flexibility for marketing campaigns. Key capabilities: customizable QR codes analytics tracking platform integrations user engagement tools dynamic code updates Best for: businesses and marketers that need to effectively create and analyze QR code campaigns.

Flowcode by Flowcode is a modern, web-based software platform primarily designed to help users create and manage QR codes for a wide variety of purposes, from business marketing to personal branding. While it is often categorized as QR code software rather than traditional label printing software, it serves many of the same functions with a more dynamic and digital-forward approach. Its key features include high-resolution QR code generation, advanced analytics, customizable designs, and the ability to link to dynamic content, making it an excellent tool for businesses looking to bridge offline and online interactions. Whether it’s for product packaging, event signage, or digital campaigns, Flowcode allows users to print scannable, branded QR codes that lead directly to customized destinations, thereby functioning similarly to how traditional labels are used in modern workflows. The user interface of Flowcode is one of its standout qualities. Clean, modern, and highly intuitive, the platform guides users through the process of creating QR codes with minimal friction.

Pros & Cons

Pros
  • Offline-to-Online Conversion: Excellent for bridging physical and digital interactions, driving instant conversions from real-world engagements.
  • Branded QR Codes: Allows for highly customizable and branded QR codes, maintaining brand consistency.
  • First-Party Data Collection: Gathers valuable first-party data (who, where, when, what) in real-time for deeper insights into offline marketing.
Cons
  • Focus on QR Codes: While comprehensive for QR, businesses needing broader marketing automation or deeper CRM features might find it specialized.
  • Reliance on Integrations: While a pro, it means some functionalities are dependent on users having existing third-party tools.
  • Limited Customization (for pages): While templates are customizable, the extent of design flexibility beyond templates isn't fully detailed.

Features

Key features

Branded & Interactive QR Code Generation

Quickly create customizable QR codes with your brand's logo, colors, and styling, or use brand kits for scalable design.

Mobile-Optimized Landing Page Creation

Design dedicated, conversion-focused landing pages that seamlessly guide users from QR scan to desired action, with customizable templates.

First-Party Data Collection & Insights

Gather real-time data on who, where, when, and what interests scanners from offline interactions, providing insights into your marketing funnel and audience segments.

Offline Data Integration & Retargeting

Connect collected first-party data to your existing tech stack (CRMs, data tools) to enable personalized retargeting campaigns across various platforms.

Additional features

Branded QR Code Generation

Quickly design and create unique QR codes that incorporate your brand's logo, colors, and fonts, either by automatically pulling from your website or using pre-saved brand kits for consistent, scalable design.

Mobile-Optimized Landing Page Builder

Effortlessly create dedicated, conversion-focused landing pages that are perfectly designed for mobile devices, guiding users seamlessly from a QR code scan to a specific action like lead capture or content viewing.

First-Party Data Collection & Insights

Automatically gather valuable first-party data in real-time, understanding who scanned your code, where they were, when they scanned, and what content interested them, providing deep insights into your offline marketing performance.

Seamless Data Integration & Retargeting

Connect the first-party data collected from QR scans directly into your existing marketing technology stack (like CRMs or data warehouses) to enable highly personalized retargeting campaigns across various platforms.

Storefront Integration

Link your physical storefronts and offline marketing channels directly to your digital presence, allowing you to measure the tangible return on investment (ROI) of your QR code campaigns.

CRM Connection

Automate the flow of valuable first-party data from your offline engagements directly into your Customer Relationship Management (CRM) tools, enriching customer profiles and streamlining follow-up.

Automated Data Analytics Transfer

Easily send and synchronize the analytics data gathered by Flowcode into your native data analysis tools, ensuring all your insights are in one place for comprehensive reporting.

Email Retargeting Campaigns

Facilitate easy retargeting of customers who have interacted with your QR assets by feeding their engagement data into email drip campaigns for continued personalized communication.

Comprehensive Help Centers

Access a wealth of step-by-step guides and articles to assist you in setting up, optimizing, and making the most of your Flowcode campaigns.

Dedicated Customer Support

Receive personalized assistance from the Flowcode team via email for any questions or technical issues.

Sales & Pricing Consultation

Connect directly with a specialist to discuss pricing plans and find the best solution tailored to your specific business goals.

White Paper Access

Gain insights and strategies for effective QR campaigns through readily available white papers, such as those on making QR campaigns stand out.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Monthly plans

Pro
USD 60/mo
billed monthly

Countries & Languages

Global
Countries served
12
Interface languages
16
Billing currencies

Interface languages

EnglishSpanishFrenchGermanItalianPortugueseDutchRussianChineseJapaneseKoreanArabic

Billing currencies

🇺🇸USD🇪🇺EUR🇬🇧GBP🇦🇺AUD🇨🇦CAD🇯🇵JPY🇨🇳CNY🇨🇭CHF🇸🇪SEK🇮🇳INR🇲🇽MXN🇸🇬SGD🇭🇰HKD🇳🇿NZD🇷🇺RUB🇿🇦ZAR

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