About FUNNEL
Funnel is a marketing reporting software from Funnel that aggregates data from all the marketing platforms. It provides data modeling, capable reporting, and export capabilities to any destination so teams can access unified insights. Funnel connects and models all the marketing data, offers a comprehensive list of available data sources, and allows for flexible data destinations. This capability ensures that users can smoothly send data wherever it is needed. Additionally, Funnel supports integration into data warehouses for centralized access. Key capabilities: Data Hub Connectors Destinations Integrate Reporting Best for: marketing teams that need to consolidate and analyze data from multiple sources.
FUNNEL Details
FUNNEL's In-App Market Place
Does FUNNEL have an in-app market place?
Yes
How many Mini-Apps in the marketplace?
1
Mini Apps
N/A
Pricing Options
Accepted Payment Currencies
Usd ($), Eur (€), Gbp (£), Aud (A$), Cad (C$), Jpy (¥), Cny (¥), Inr (₹), Rub (₽), Brl (R$), Chf (Fr), Krw (₩), Try (₺), Sgd (S$), Nzd (Nz$), Zar (R), Hkd (Hk$)
Pros & Cons
- Ease of Use: Reviewers consistently praise Funnel's straightforward setup, intuitive interface, and ease of configuration. It's designed to be user-friendly and requires no specialized training.
- Extensive Integrations (Connectors): Funnel offers a wide range of pre-built connectors to numerous marketing platforms, CRMs, and other services. This makes it easy to import data from various sources.
- Data Centralization: Funnel consolidates marketing data from multiple platforms into a single, centralized location, streamlining reporting and analysis.
- Custom Metrics: The ability to create custom metrics from different data sources is a significant advantage, saving time and reducing errors in reporting.
- Excellent Customer Support: Reviewers highlight Funnel's responsive and helpful customer support team.
- Time Savings: Funnel automates data integration and reporting, saving users significant time and increasing efficiency. This leads to faster "time to report."
- Reliability: The platform is generally considered reliable and stable.
- Limited Data Transformation: While Funnel handles the "Extract" and "Load" parts of ETL (Extract, Transform, Load) well, the "Transform" capabilities are somewhat basic. It's not designed for complex data transformations.
- No Scheduling: The lack of scheduling features is a drawback, especially for automated reporting and dashboard updates. This can be inconvenient for users who need data refreshed regularly (e.g., every morning).
- Limited Dashboarding: Some reviewers mention that Funnel's built-in dashboarding capabilities are limited and could be improved. Users may need to rely on external visualization tools like Tableau.
- Focus on Marketing Data (Con): While a pro for marketing teams, the focus on marketing data means it may not be ideal for integrating data from other areas of the business (e.g., sales data from SQL databases). Reviewers have noted the lack of standard connections to SQL databases like MySQL, PostgreSQL, and MS SQL.
- Complexity (Initial Setup): While generally easy to use, some users found the initial setup process a bit confusing and required assistance from customer support.
- API Limitations: Funnel's access to certain metrics can be limited by the APIs of the platforms it integrates with. This can sometimes make it difficult to get all the data you need.
FUNNEL's Support Options
Email Address
support@funnel.ioContact
+46 8 510 057 12