Groove logo

Groove

by Groove Platforms · Since 2017
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Active1+ countriesCloud
Quick facts
VendorGroove Platforms
Year launched2017
StatusActive
LocationWole Ariyo St, 6A, Lekki, Lagos 105102, NG
Countries served1+
Languages1
Integrations
Free tier
Free trial
Contact salesYES

About Groove

Groove is a media platform from Groove Platforms that focuses on revolutionizing African entertainment through technology and global synergy. It provides access to a diverse range of content, including music, film, and live events, so users can use African culture in various forms. Groove promotes collaboration between local artists and global platforms, creating opportunities for exposure and growth. The platform also enables easy content sharing and community engagement to foster a vibrant entertainment ecosystem. Key capabilities: content discovery artist collaboration live streaming user engagement analytics tools Best for: entertainment enthusiasts and creators who need to connect with audiences and showcase African cultural expressions.

Groove is a forward-looking Nigerian technology platform positioned within Africa’s evolving digital and entertainment ecosystem, with a mission centered on using technology to bridge value gaps, enhance business processes, and support growth across creative and commercial sectors; while its public-facing platform presents a broad vision rather than a narrowly defined product, Groove’s core strength lies in its ambition to connect innovation, technology, and market needs in a way that supports creators, businesses, and enterprises operating in competitive digital environments, particularly within the entertainment and music service value chain; the platform reflects an understanding of Africa’s unique challenges, including fragmented systems, limited access to scalable tools, and the need for solutions that can operate effectively in fast-changing markets, and it positions itself as a catalyst for efficiency, collaboration, and digital transformation; Groove’s emphasis on technology-driven value creation suggests potential applications in workflow optimization, digital engagement, and operational support, which are increasingly critical for businesses seeking sustainability and relevance in the modern economy; although detailed feature-level information is limited, the platform’s strategic focus and market positioning highlight its intent to contribute meaningfully

Pros & Cons

What users like
  • +Improves sales productivity through workflow automation and centralised data.
  • +Seamless Salesforce integration eliminates duplication and manual syncing.
  • +Flexible customisation supports diverse sales models and industries.
  • +Real time insights support faster and more informed decision making.
  • +Suitable for growing teams that need scalable sales engagement tools.
What users flag
  • Feature depth may require onboarding or training for effective use.
  • Advanced configurations might require technical or admin expertise.
  • Smaller teams may find simpler tools easier to adopt initially.
  • Limited public documentation can make early evaluation challenging.

Features

Key features

Sales Engagement Platform
A digital system designed to help organisations manage, streamline, and optimise sales workflows.
Salesforce Native Integration
Built to operate directly within Salesforce, reducing data sync issues and latency.
Customisable Interface
Allows teams to tailor layouts, workflows, and views to fit specific business processes.
Real Time Data Flow
Ensures sales teams always work with up to date customer and pipeline information.
Market Focused Modules
Developed to address sales and engagement gaps within emerging and regional markets.

Additional features

Lead Tracking and Management
Captures, organises, and monitors prospects throughout the sales cycle.
Opportunity Management
Helps sales teams prioritise deals and track progress toward closure.
Sales Activity Automation
Automates repetitive tasks such as logging activities and updating records.
Performance Dashboards
Provides visual insights into sales performance, targets, and key metrics.
Custom Reporting Tools
Enables creation of tailored reports for forecasting and management review.
User Role Configuration
Supports structured team access through role based permissions.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Countries & Languages

1
Countries served
1
Interface languages
1
Billing currencies

Available in

Nigeria

Interface languages

English

Billing currencies

🇳🇬NGN

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