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Software Status:Active

About Lately

Lately is an all-in-one social media AI content writing solution from Lately that supports social media marketing professionals and teams. It combines an Artificial Social Intelligence Engine, a Brand Hierarchy System, and Just-right Pricing so users can effectively scale their social marketing programs. The platform is designed to boost engagement, clicks, and leads by providing tools that help create and distribute content efficiently. Lately also offers features such as leadership insights, professional services, press and news updates, contact options, and integration with HubSpot Marketing Hub. Key capabilities: Artificial Social Intelligence Engine Brand Hierarchy System Just-right Pricing Leadership Professional Services Best for: social media marketing professionals and teams that need a comprehensive content writing solution.

Lately Details

Vendor
Lately
Year Launched
2014
Location
Stone Ridge, New York 12484, US
Deployment
cloud
Training Options
videos, live online
Countries Served
All Countries
Languages
English, Spanish, French, German, Italian, Portuguese, Dutch, Japanese, Russian
Users
Social Media Manager, Content Strategist, Marketing Manager, Digital Marketing Consultant, PR and Communications Lead
Industries Served
Technology, Professional Services, Financial Services, Media & Entertainment, News & Public Agencies, Consumer Brands, Education, Healthcare & Pharma, Social Media Agencies
Tags
Social media, AI content writer, automation, employee advocacy, content marketing, influencer tools, voice modeling, content repurposing

Lately's In-App Market Place

Does Lately have an in-app market place?

Yes

How many Mini-Apps in the marketplace?

1

Mini Apps

NA

Pricing Options

Free trial
Free version
Request a quote
Promo Offer

Accepted Payment Currencies

USD ($), EUR (€), GBP (£), AUD (A$), CAD (C$), JPY (¥), CNY (¥), INR (₹), RUB (₽), BRL (R$)

Pros & Cons

  • Efficiently creates social content from long-form content (blogs, videos, podcasts)
  • Easy content scheduling across multiple social platforms
  • Supports evergreen content creation
  • Centralized platform for managing content, brand messaging, and social posts
  • Great for content reuse and visual planning (calendars, graphics, etc.)
  • Excellent customer service and responsiveness to feedback
  • Helps demonstrate ROI and audience reach (analytics, tracking)
  • Occasional system slowness and performance issues
  • Analytics can be confusing or inaccurate
  • Learning curve for new users
  • Pricing may be too high for solopreneurs or smaller teams
  • Limit on number of connected social accounts in basic plan
  • Content often needs manual tweaks per platform (e.g., hashtags for LinkedIn)

Lately's Support Options

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