Liability Master logo

Liability Master

by Pngme · Since 2018
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ActiveAvailable globallyCloud
Quick facts
VendorPngme
Year launched2018
StatusActive
LocationFloor 4 - Lateral Capital Offices The Address, Muthangari Dr, Nairobi, Kenya
Countries servedGlobal
Languages1
IntegrationsN/A
Free tierN/A
Free trialN/A
Contact salesN/A

About Liability Master

Liability Master is a comprehensive debt and liability tracking platform from Pngme that allows users to monitor borrower obligations across multiple sources in real-time. It provides a market interest rates comparison module, an interest rate recommender based on a dynamic pricing engine, and an interactive dashboard with current improved rates and projections to help users make informed financial decisions. This platform is designed for developers and offers tools to facilitate effective management of liabilities. Users can track and analyze data, ensuring they stay updated with the latest trends and benchmarks in interest rates. Key capabilities: debt tracking real-time monitoring interest rate comparison dynamic pricing interactive reporting Best for: financial institutions that need to manage and analyze borrower obligations effectively.

Liability Master by Pngme is an essential "intelligence layer" for modern banks. In an era where deposits are hard to win, this software provides the AI-driven precision needed to capture "idle" money. By automating the science of interest rate pricing and cross-selling, it allows banks to grow their capital base efficiently without increasing headcount. It is a high-performance tool for any institution looking to outmaneuver competitors in the digital-first banking race.

Pros & Cons

Pros
  • Reduces the need for large manual marketing and sales teams.
  • Provides data on customer behavior outside of the bank’s own app.
  • Allows banks to change interest rates in hours rather than weeks.
Cons
  • Real-time updates rely on consistent server uptime and internet.
  • Requires a technical team to link the API with older banking systems.
  • Relying on SDK data requires very clear user consent and trust.

Features

Key features

Dynamic Pricing Engine

Uses real-time market data and internal liquidity needs to automatically suggest or set the best interest rates for deposits to attract customers while minimizing costs.

AI-Powered Card Boost

Identifies high-potential customers who haven't activated or used their debit/credit cards and sends personalized nudges to increase card adoption.

Cross-Sell Automation

Automatically identifies "unfunded" accounts (accounts with zero balance) and suggests specific financial products to get the user to deposit money.

Real-Time Customer Insights

Analyzes a user’s transaction history across multiple apps (via the Pngme SDK) to create a 360-degree view of their financial health.

Churn Prediction

Uses machine learning to flag customers who are likely to stop using the bank, allowing for proactive retention campaigns.

Additional features

API-First Architecture

Easy to plug into existing Core Banking Systems (CBS).

Segmented Targeting

Categorizes customers based on financial behavior (e.g., "Giggers," "Salaried Workers") for specific marketing.

Liquidity Analysis Dashboard

Visual representation of the bank's total liability health and growth trends.

Automated Lead Generation

Creates lists of existing customers qualified for specific high-yield savings plans.

Market Benchmarking

Compares the bank’s current deposit rates against local competitors.

Messaging Integration

Connects with SMS/Email gateways to send automated financial offers.

Historical Data Modeling

Analyzes past deposit trends to predict future liquidity cycles.

SDK Data Collection

Gathers anonymized financial data points directly from user devices (with consent).

Compliance Reporting

Generates reports showing how deposit growth aligns with regulatory liquidity ratios.

A/B Testing for Offers

Allows banks to test different interest rate offers on small groups before a full rollout.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Countries & Languages

Global
Countries served
1
Interface languages
1
Billing currencies

Interface languages

English

Billing currencies

🇺🇸USD

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