About Link Explorer
Link Explorer is an SEO tool by Moz for backlink analysis. It allows users to check backlink profiles, analyze Domain Authority and Page Authority, find link-building opportunities by comparing competitor profiles, and monitor new and lost links.
Moz's Link Explorer is a specialized SEO tool focused on backlink analysis and link building. It serves as both a free tool for occasional checks and a core component of the paid Moz Pro subscription. Users can analyze any website's backlink profile, viewing key metrics like Domain Authority, Page Authority, and Spam Score. A key feature is the Link Intersect tool, which allows for competitive analysis by identifying sites that link to competitors but not to the user's own site. The tool also provides insights into anchor text usage, tracks new and lost linking domains, and helps identify a site's most linked-to pages. While the free version is limited to 10 queries per month, a subscription to Moz Pro unlocks full capabilities. The platform is web-based and primarily aimed at SEO specialists, digital marketers, and agencies looking to improve their off-page SEO and link-building strategies.
Pros & Cons
- Provides comprehensive backlink profile analysis with trusted metrics like Domain Authority.
- Offers a powerful Link Intersect tool for competitive analysis and opportunity discovery.
- Includes a free tier with 10 queries per month for basic backlink checks.
- Monitors new and lost links to track link-building campaign success.
- Analyzes anchor text to understand how other sites perceive a brand.
- Full functionality requires a subscription to the broader Moz Pro suite.
- The free version is limited to 10 queries per month.
- Pricing is based on the full Moz Pro suite, which may be expensive for users only needing link analysis.
Features
Key features
Gain insight into the quality and quantity of backlinks to a site with metrics like Domain Authority and Linking Domains.
Compare up to five backlink profiles to find gaps in strategy and discover new link-building opportunities using the Link Intersect tool.
Track when linking domains are gained or lost to monitor the health of a backlink profile over time.
Understand how other sites link to a brand by analyzing commonly used anchor text.
Check key SEO metrics including Domain Authority (DA), Page Authority (PA), and Spam Score for any site.
Additional features
Identify the most popular and linked-to content on a given domain.
Differentiate between follow and nofollow links within a backlink profile.
Create and monitor lists of links to track progress on link-building campaigns.
Assess the potential risk of a site's link profile with Moz's Spam Score metric.
Access historical link data to understand trends and changes over time.
Pricing
Monthly plans
- 1 user included
- 3 tracked sites
- 300 tracked keywords per mo
- 400K pages crawled per mo
- 2 users included
- 10 tracked sites
- 1,500 tracked keywords per mo
- 2M pages crawled per mo
- 3 users included
- 25 tracked sites
- 4,500 tracked keywords per mo
- 5M pages crawled per mo
- 5 users included
- 50 tracked sites
- 7,500 tracked keywords per mo
- 10M pages crawled per mo
Annual plans
- 1 user included
- 3 tracked sites
- 300 tracked keywords per mo
- 400K pages crawled per mo
Billed annually. Price shown is the per-month equivalent.
Source: vendor pricing page →- 2 users included
- 10 tracked sites
- 1,500 tracked keywords per mo
- 2M pages crawled per mo
Billed annually. Price shown is the per-month equivalent.
Source: vendor pricing page →- 3 users included
- 25 tracked sites
- 4,500 tracked keywords per mo
- 5M pages crawled per mo
Billed annually. Price shown is the per-month equivalent.
Source: vendor pricing page →- 5 users included
- 50 tracked sites
- 7,500 tracked keywords per mo
- 10M pages crawled per mo
Billed annually. Price shown is the per-month equivalent.
Source: vendor pricing page →Countries & Languages
Interface languages
Billing currencies
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About Link Explorer
Link Explorer is an SEO tool by Moz for backlink analysis. It allows users to check backlink profiles, analyze Domain Authority and Page Authority, find link-building opportunities by comparing competitor profiles, and monitor new and lost links.
Link Explorer Details
Link Explorer's In-App Market Place
Does Link Explorer have an in-app market place?
Yes
How many Mini-Apps in the marketplace?
0
Mini Apps
Pricing Options
Plans
Monthly plans
- 1 user included
- 3 tracked sites
- 300 tracked keywords per mo
- 400K pages crawled per mo
- 2 users included
- 10 tracked sites
- 1,500 tracked keywords per mo
- 2M pages crawled per mo
- 3 users included
- 25 tracked sites
- 4,500 tracked keywords per mo
- 5M pages crawled per mo
- 5 users included
- 50 tracked sites
- 7,500 tracked keywords per mo
- 10M pages crawled per mo
Annual plans
- 1 user included
- 3 tracked sites
- 300 tracked keywords per mo
- 400K pages crawled per mo
Billed annually. Price shown is the per-month equivalent.
Source: vendor pricing page →- 2 users included
- 10 tracked sites
- 1,500 tracked keywords per mo
- 2M pages crawled per mo
Billed annually. Price shown is the per-month equivalent.
Source: vendor pricing page →- 3 users included
- 25 tracked sites
- 4,500 tracked keywords per mo
- 5M pages crawled per mo
Billed annually. Price shown is the per-month equivalent.
Source: vendor pricing page →- 5 users included
- 50 tracked sites
- 7,500 tracked keywords per mo
- 10M pages crawled per mo
Billed annually. Price shown is the per-month equivalent.
Source: vendor pricing page →Accepted Payment Currencies
USD
Pros & Cons
- Provides comprehensive backlink profile analysis with trusted metrics like Domain Authority.
- Offers a powerful Link Intersect tool for competitive analysis and opportunity discovery.
- Includes a free tier with 10 queries per month for basic backlink checks.
- Monitors new and lost links to track link-building campaign success.
- Analyzes anchor text to understand how other sites perceive a brand.
- Full functionality requires a subscription to the broader Moz Pro suite.
- The free version is limited to 10 queries per month.
- Pricing is based on the full Moz Pro suite, which may be expensive for users only needing link analysis.
Link Explorer's Support Options
Documentation
https://moz.com/helpLink Explorer's Alternatives
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