About Maad B2B Distribution Platform
Maad B2B Distribution Platform is a data analytics and SaaS platform from Maad that digitizes traditional retail in Africa. It combines supply chain management, inventory tracking, and data analytics so retailers and suppliers can access real-time information and improve decision-making. The platform supports various features including order management, sales reporting, and vendor management to facilitate efficient operations. Retailers can track their stock levels while suppliers can monitor sales trends, improving collaboration. Key capabilities: supply chain management inventory tracking order management sales reporting vendor management Best for: retailers and suppliers that need to modernize their operations and gain insights into their businesses.
maad is an innovative B2B e‑commerce and distribution platform originating from Senegal, designed to modernize how informal retail markets access FMCG products. The platform integrates a mobile ordering app, fast‑delivery logistics, mobile payment wallet, bookkeeping tools, and working capital financing to empower small shop owners in Francophone Africa. For brands and suppliers, maad offers real‑time analytics, competitive performance tracking, and field tools that drive sales execution and market insight. Unlike traditional supply chains cluttered with intermediaries and manual processes, maad streamlines ordering, delivery, and financial management into a single ecosystem tailored to local needs, languages, and commerce behavior. While the platform is regionally focused and pricing structures are bespoke, its rapid adoption among thousands of retailers reflects its value in emerging markets. maad’s combination of commerce technology, logistics coordination, and financial services positions it as a transformative tool for retailers and brands seeking digital empowerment and growth in informal retail sectors.
Pros & Cons
- +Provides real‑time sales and stock analytics that help brands and suppliers make data‑driven decisions.
- +Includes financing options like working capital loans tailored to informal retail cash‑flow needs.
- +Offers local language and WhatsApp access, increasing usability for diverse regional retailer demographics.
- +Combines logistics, digital payments, and distribution services into a seamless commerce ecosystem for FMCG.
- −Does not publicly list transparent pricing plans, requiring direct negotiation for service and tech costs.
- −Limited third‑party software integrations compared to mature global B2B e‑commerce platforms.
- −Mini app features may lack advanced inventory or accounting depth for larger enterprise needs.
- −Reliance on network logistics infrastructure may be constrained in very remote or underserved regions.
Features
Key features
- One‑Stop Ordering App
- Enables retailers to place orders for FMCG products from a large SKU catalog quickly.
- Fast Delivery Logistics
- Ensures products reach retailers in less than 24 hours.
- Bookkeeping Module
- Helps retailers manage basic inventory and sales records.
- Mobile Wallet Integration
- Retailers can make payments and manage funds within the app.
- Working Capital Loans
- Provides access to financing to help retailers stock inventory.
- Brand Analytics Dashboard
- Real‑time performance insights for suppliers and brands.
- Trade Marketing Tools
- Mobile and dashboard tools for field sales and marketing strategy execution.
Additional features
- E‑commerce Ordering
- Retailers can browse and order over 1,000 FMCG products.
- Inventory Management
- Simple tracking of stock levels and order history.
- Bookkeeping Tools
- Basic accounting tools for small retail financial records.
- Mobile Wallet
- Digital wallet feature for transactions and payments.
- Credit & Loans
- Working capital financing options for retailers to optimize inventory.
- Real‑Time Analytics
- Live tracking of product sales, availability, and retailer demand.
- Competitive Performance Tracking
- Compare product performance against market competitors.
- Field Team Tools
- Apps and dashboards to help field teams implement sales and marketing.
- Product Advertising to Retailers
- Brands can increase visibility and promotions.
- Delivery Logistics Coordination
- Enables rapid dispatch and delivery to retail locations.
- Dashboard for Suppliers
- Centralized view for brand makers to monitor distribution metrics.
- Local Language Support
- Interface available in local languages for broader accessibility.
- WhatsApp Ordering Access
- Retailers can also place orders via WhatsApp channels.
Pricing
Countries & Languages
Available in
Interface languages
Billing currencies
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About Maad B2B Distribution Platform
Maad B2B Distribution Platform is a data analytics and SaaS platform from Maad that digitizes traditional retail in Africa. It combines supply chain management, inventory tracking, and data analytics so retailers and suppliers can access real-time information and improve decision-making. The platform supports various features including order management, sales reporting, and vendor management to facilitate efficient operations. Retailers can track their stock levels while suppliers can monitor sales trends, improving collaboration. Key capabilities: supply chain management inventory tracking order management sales reporting vendor management Best for: retailers and suppliers that need to modernize their operations and gain insights into their businesses.
Maad B2B Distribution Platform Details
Maad B2B Distribution Platform's In-App Market Place
Does Maad B2B Distribution Platform have an in-app market place?
Yes
How many Mini-Apps in the marketplace?
0
Mini Apps
Pricing Options
Accepted Payment Currencies
USD
Pros & Cons
- Provides real‑time sales and stock analytics that help brands and suppliers make data‑driven decisions.
- Includes financing options like working capital loans tailored to informal retail cash‑flow needs.
- Offers local language and WhatsApp access, increasing usability for diverse regional retailer demographics.
- Combines logistics, digital payments, and distribution services into a seamless commerce ecosystem for FMCG.
- Does not publicly list transparent pricing plans, requiring direct negotiation for service and tech costs.
- Limited third‑party software integrations compared to mature global B2B e‑commerce platforms.
- Mini app features may lack advanced inventory or accounting depth for larger enterprise needs.
- Reliance on network logistics infrastructure may be constrained in very remote or underserved regions.
Maad B2B Distribution Platform's Support Options
Email Address
hello@maad.ioContact
(+221) 77 875 20 20Maad B2B Distribution Platform's Alternatives
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