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Software Status:Active
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Redmond, Washington, USA
Email
All countries

About Mad Curve

Mad Curve is a predictive marketing and business analytics platform that collects data, calculates metrics, and forecasts revenue for mobile businesses. It provides tools for LTV calculation, P&L statements, and marketing reports without requiring SDK integration.

Mad Curve Details

Vendor
Horizon Labs
Year Launched
Location
Redmond, Washington, USA
Deployment
cloud, web browser
Training Options
documentation, demo, account manager
Countries Served
All countries
Languages
English, Spanish, French, German, Italian, Japanese, Korean, Portuguese
Users
Marketing managers, Data scientists, Business analysts, Product managers
Industries Served
Mobile gaming, Mobile applications, E-commerce
Tags
predictive-analytics, marketing-analytics, business-intelligence, saas, data-forecasting, mobile-business

Mad Curve's In-App Market Place

Does Mad Curve have an in-app market place?

Yes

How many Mini-Apps in the marketplace?

10

Mini Apps

1. Azure Machine Learning

Provides a platform for data scientists and developers to build

train

and deploy machine learning models using cloud services.

2. Power BI

Integrates with Mad Curve to create visualizations and dashboards for reporting and analytics.

3. SQL Server

Allows users to store and manage large datasets for Mad Curve analysis.

4. R Integration

Enables users to utilize the R programming language to perform advanced statistical analyses within Mad Curve.

Pricing Options

Free trial
Free version
Request a quote
Promo Offer

Accepted Payment Currencies

USD ($), EUR (€), GBP (£), JPY (¥), AUD (A$), CAD (C$), CHF (CHF), CNY (Ұ), SEK (kr), NZD (NZ$), KRW (₩), INR (₹), RUB (₽), ZAR (R), BRL (R$), HKD (HK$), SGD (S$), NOK (kr), MXN (Mex$), PLN (zł), TRY (₺), ILS (₪), DKK (kr), MYR (RM), PHP (₱), HUF (Ft), CZK (Kč), IDR (Rp), TWD (NT$), THB (฿), CLP (CLP$), AED (AED), COP (COL$), SAR (SR), ZMW (ZK), QAR (QR), PEN (S/.)

Pros & Cons

  • Integrates data from multiple sources without requiring SDK installation.
  • Provides automated revenue forecasting and LTV calculations.
  • Offers a clear P&L statement generation tool for financial planning.
  • Supports consolidation of multiple projects into a single dashboard.
  • Complies with GDPR and CCPA for data security.
  • Revenue predictions do not account for future app content or live ops changes.
  • Data is updated only once daily, limiting real-time analysis.
  • Enterprise-level features and custom functions require contact with the sales team.
  • The platform is not compatible with all mobile device operating systems or browsers.

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