MobPush logo

MobPush

by MobTech · Since 2012
No reviews yet
Active1+ countriesCloudFree tier
Quick facts
VendorMobTech
Year launched2012
StatusActive
LocationChina
Countries served1+
Languages2
IntegrationsN/A
Free tierYES
Free trialNO
Contact salesYES

About MobPush

MobPush by MobTech is a developer-focused push notification platform designed to improve mobile user engagement through high-speed delivery, intelligent device adaptation, and detailed behavioral analytics.

MobPush by MobTech is a developer-focused push notification platform designed to improve mobile user engagement through high-speed delivery, intelligent device adaptation, and detailed behavioral analytics. Built primarily for mobile applications, the platform addresses one of the biggest challenges in mobile messaging: ensuring reliable notification delivery across fragmented Android ecosystems. Its standout capability is intelligent vendor channel adaptation, which automatically detects device brands such as Huawei, Xiaomi, and Oppo to route notifications through optimized manufacturer-specific channels, significantly improving delivery success rates. The platform also offers advanced features like A/B testing, full-link statistics that track every stage of message delivery, smart audience segmentation powered by big data analysis, and compliance filtering to screen restricted or sensitive content. The dashboard provides detailed monitoring and campaign management tools for both developers and marketing teams, although the initial SDK setup and advanced API integration require technical expertise. MobPush delivers strong performance with millisecond-level notification delivery, low battery consumption, and broad compatibility across iOS, Android, and HarmonyOS. Integration with additional MobTech products and support for private cloud deployment further enhance its flexibility for enterprise use.

Pros & Cons

Pros
  • Notification delivery feels much more reliable, even on stricter Android devices.
  • Battery usage stays low, which makes the SDK feel efficient in everyday use.
  • Built-in sensitive word filtering adds useful peace of mind for regulated teams.
Cons
  • Some of the strongest optimization features seem more geared toward the Chinese market.
  • Getting the full analytics and callback setup running can take real developer effort.

Features

Key features

Intelligent Multi-Channel Delivery

Supports both a proprietary TCP channel and seamless vendor channel integration to ensure a comprehensive reach rate of up to 90%.

A/B Testing Optimization

Enables developers to divide quantitative user groups into up to six segments to test materials and identify the highest click-through rate.

Full-Link Statistical Analysis

Monitors 36 distinct business nodes across the entire push journey, providing accurate panels and API callbacks for operational data.

Millisecond Reach Speed

Engineered for high-efficiency performance, capable of reaching active users in milliseconds with a 99.99% online delivery rate.

Smart Big Data Tagging

Leverages Mob big data to categorize users via custom tags, aliases, and geolocation for precise "thousands of people" personalized pushing.

Additional features

Intelligent Push System

Delivers various push message types across multiple channels to help developers grow and reach their user base.

A/B Testing

Randomly selects user groups to test different messaging materials and optimize click-through performance before official deployment.

User Behavior Analysis

Tracks behavioral data such as user active periods, retention rates, uninstalls, and notification permission statuses using big data.

Smart Push Strategies

Supports full broadcasting, custom tags, user aliases, and segmentation to achieve targeted messaging for different user groups.

Full-Link Statistics

Provides powerful data monitoring for 36 business nodes in the push link with support for accurate statistical panels.

Sensitive Word Filtering

Efficiently filters spam, advertising, political, or violent text to ensure push content meets compliance standards.

Global Reach Support

Supports message delivery for both domestic (China) and international markets through global server push capabilities.

Priority Push Mechanism

Offers exclusive VIP push channels in the business edition to ensure resource isolation and improved timeliness.

Application Management

Allows developers to manage multiple applications, with unlimited capacity available for VIP and Private Cloud tiers.

Message Withdrawal/Cancellation

Provides the technical capability to cancel or withdraw messages after they have been initiated.

Pricing

Free trial
Free version
Request a quote
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Countries & Languages

1
Countries served
2
Interface languages
11
Billing currencies

Available in

China

Interface languages

EnglishChinese

Billing currencies

🇺🇸USD🇪🇺EUR🇬🇧GBP🇨🇳CNY🇯🇵JPY🇦🇺AUD🇨🇦CAD🇮🇳INR🇵🇭PHP🇸🇬SGD🇰🇷KRW

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