Owler logo

Owler

by Meltwater · Since 2011
No reviews yet
ActiveAvailable globallyCloudFree tier
Quick facts
VendorMeltwater
Year launched2011
StatusActive
LocationRedwood City, California
Countries servedGlobal
Languages10
Integrations4+
Free tierYES
Free trial
Contact salesYES

About Owler

Owler is a media intelligence software from Meltwater that provides insights into social data. It combines AI-powered tools for media, social, and consumer intelligence, making insights accessible, activating the power of data, and redefining PR and marketing impact so businesses can be insight-driven. With features designed to analyze trends, track competitors, and understand market dynamics, Owler helps organizations make informed decisions based on real-time data. Users can benefit from features such as customizable dashboards, industry analysis, and competitor tracking. Key capabilities: social listening market analysis competitor insights trend tracking consumer intelligence Best for: businesses that need to use data for informed marketing and PR strategies.

Owler, now a part of Meltwater, is a powerful competitive intelligence tool designed to provide businesses with valuable insights into their competitors, industry trends, and prospects. With its vast database of over 20 million company profiles, real-time news alerts, and unique competitor graph, Owler serves as a comprehensive resource for professionals seeking up-to-date market intelligence. Whether for sales prospecting, competitive analysis, or strategic decision-making, the platform offers a wide range of features that cater to diverse business needs. One of the standout aspects of Owler is its user interface, which is designed to be clean, intuitive, and highly navigable. The dashboard presents a well-structured view of followed companies, providing users with easy access to the latest industry developments. The search and filtering functionalities are highly effective, allowing users to locate specific company information quickly. The competitor graph is a particularly useful feature, visually mapping relationships between companies to provide deeper competitive insights.

Pros & Cons

What users like
  • +Comprehensive platform offering insights on competitors, prospects, and market trends.
  • +Access to detailed company data, including revenue, employee count, and acquisitions.
  • +Unique competitor graph to discover direct and indirect competitors.
  • +Personalized daily emails and alerts for relevant news and updates.
  • +Multiple tools like Owler Pro and Community tailored for varied user needs.
  • +Extensive database with over 20 million company profiles and verified contacts.
  • +User-friendly for prospecting, sales optimization, and business intelligence.
What users flag
  • Certain premium features may require additional subscriptions.
  • Beginners might find the wide array of features overwhelming initially.
  • Potential reliance on self-reported or crowd-contributed data for insights.
  • Some users may prefer more integration options or deeper analytics tools.

Features

Key features

Company and Industry Insights
Provides detailed information on over 20 million companies.
Competitive Intelligence
Identifies and tracks competitors with an exclusive competitor graph.
Verified Contacts
Access to over 150 million verified business contacts.
Real-Time Alerts and News
Delivers up-to-date news and alerts on followed companies and industries.
Targeted Lists and Personalized Emails
Creates custom lists and delivers personalized email updates.
Detailed Company Data
Includes revenue, employee count, funding history, acquisitions, and more.
Filtering and Search
Allows filtering by revenue, sector, location, and other criteria.
Owler AI
AI powered competitive insights.
Chrome Extension
Quick access to owler data.

Additional features

Company Profiles
Detailed profiles for over 20 million companies.
Competitive Relationships Graph
Visualizes direct and indirect competitors.
Verified Contacts Database
Access to over 150 million verified business contacts.
Real-Time News and Alerts
Daily and real-time updates on followed companies and industries.
Personalized Email Digests
Targeted email updates based on user preferences.
Company Data Access
Revenue, employee count, funding, acquisitions, and more.
Advanced Filtering
Filter by revenue, sector, location, employee count, and company status.
Industry Insights
Information on various industries and market trends.
Private Company Data
Access to data on private companies.
Public Company Data
Access to data on public companies.
Targeted List Creation
Create custom lists of companies to follow.
Daily Email Reports
Receive daily updates on followed companies.
Chrome Extension
Browser extension for quick access to Owler data.
Owler Pro
Premium features for advanced users.
Owler Community
Free access to basic company information and community insights.
Owler API
Access Owler data through an API.
Owler Max
Expanded data access.
Owler AI
AI powered competitive insights.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Monthly plans

Pro

USD 39

Countries & Languages

Global
Countries served
10
Interface languages
14
Billing currencies

Interface languages

EnglishGermanFrenchSpanishPortugueseJapaneseChineseItalianDutchRussian

Billing currencies

🇺🇸USD🇪🇺EUR🇬🇧GBP🇯🇵JPY🇨🇦CAD🇦🇺AUD🇨🇭CHF🇨🇳CNY🇸🇪SEK🇮🇳INR🇸🇬SGD🇲🇽MXN🇰🇷KRW🇷🇺RUB

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