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PostPilot

by PostPilot · Since 2015
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ActiveAvailable globallyCloud
Quick facts
VendorPostPilot
Year launched2015
StatusActive
LocationNew York, NY 10016, US
Countries servedGlobal
Languages11
Integrations1+
Free tier
Free trial
Contact sales

About PostPilot

PostPilot is a direct mail software from PostPilot designed to drive incremental revenue and profits for Shopify and eCommerce businesses. It provides capable, easy-to-use programmatic direct mail capabilities, personalized messaging, and targeted audience segmentation so brands can effectively reach their customers. The platform helps businesses use direct mail at every stage of the customer journey, ensuring greater engagement and response rates. With its integration into Shopify, users can easily manage their campaigns and track performance metrics. Key capabilities: programmatic direct mail personalized messaging audience segmentation performance tracking integration with Shopify Best for: eCommerce brands that need effective customer outreach solutions.

PostPilot by PostPilot is a direct mail automation platform specifically designed for eCommerce brands and marketers who want to engage their customers through personalized, data-driven postcard campaigns. It combines the digital convenience of email marketing with the physical impact of direct mail, making it easy to create, send, and track postcard marketing campaigns directly from a computer or integrated platform. PostPilot’s standout feature is its turnkey system for postcard retargeting, win-back flows, abandoned cart outreach, and VIP loyalty campaigns—all designed with a strong focus on ROI. Its mission is to make physical mail as scalable and measurable as digital marketing. One of the strongest points of PostPilot is its user-friendly interface. The platform is web-based, with a drag-and-drop postcard editor that feels familiar to users of email marketing platforms like Klaviyo or Mailchimp. Even users with minimal design experience can create professional-looking postcards with ease. Navigation is intuitive, with clearly labeled sections for audience targeting, campaign setup, design customization, and analytics. The dashboard provides at-a-glance campaign performance metrics, making it simple to monitor effectiveness.

Pros & Cons

What users like
  • +Proven to deliver significant returns on investment, with some campaigns seeing 10X+ ROAS.
  • +Helps lower customer acquisition costs compared to increasingly expensive digital ads.
  • +Simplifies direct mail marketing by handling strategy, creative, and execution.
  • +Physical mail stands out in a crowded digital landscape, leading to higher open and response rates.
  • +Natively connects with popular e-commerce platforms like Shopify and Klaviyo, streamlining operations.
What users flag
  • Requires customer addresses, which may not be available for all leads or prospects.
  • While competitive with digital ads, each card still has a physical cost, including postage.
  • Direct mail, by nature, has a longer delivery time compared to digital channels.
  • Primarily focused on e-commerce and DTC brands, potentially less suited for other business models.

Features

Key features

AI-Powered Direct Mail (AcquisitionAI & RetentionAI)
Utilizes proprietary AI and exclusive audience data to hyper-target new customers and dynamically trigger personalized mailers for retention based on individual customer behavior.
Full-Funnel Programmatic Direct Mail
Supports the entire customer journey, from cold prospecting and retargeting abandoned carts to loyalty programs and win-back campaigns.
"Done-for-You" Service
PostPilot handles strategy, creative design, execution, and optimization.
Insanely Fast Turnaround
From concept to customer's hands in under a week, thanks to their own state-of-the-art printing facilities.
Native Integrations (Shopify, Klaviyo)
Seamlessly integrates with popular e-commerce and marketing platforms like Shopify and Klaviyo for easy setup, customer data syncing, and performance tracking.

Additional features

Acquire New Customers
Features for prospecting and gaining new buyers.
AI Lookalike Audiences
Uses AI to find audiences similar to existing VIPs.
Cardalogs™
A reinvention of the catalog, a trifold mailer offering ample space.
Retail ShopDrops™
Targets customers for retail locations.
Shared Mailers
Collaborative mailers to reach a broader audience.
Modern Catalogs
Contemporary versions of traditional catalogs.
Convert More Prospects
Tools to turn warm leads into buyers.
SiteMatch™
Retargets anonymous website visitors with direct mail.
MailMatch™
Follows up with prospects via mail if they haven't responded to email.
Handwritten Cards
Uses proprietary robotic technology to create personalized handwritten notes with real ink and stamps.
Complimentary Creative Design
In-house design studio creates custom card designs.
Insanely Fast Execution
Quick turnaround from concept to customer's hands.
Own Printing Facilities
Ensures fast time to home and high quality.
Stack Friendly Integrations
Natively integrates with Shopify, Klaviyo, Recharge, LoyaltyLion, and other tech stack components.
Address Verification
Eliminates likely undeliverable addresses to save money and improve ROI.
Campaign Automation
Fully automated triggers send personalized cards based on customer criteria.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Monthly plans

Growth

USD 82.5

Pro Plans

USD 419

Countries & Languages

Global
Countries served
11
Interface languages
19
Billing currencies

Interface languages

EnglishSpanishFrenchGermanItalianPortugueseDutchRussianJapaneseChineseKorean

Billing currencies

🇺🇸USD🇪🇺EUR🇬🇧GBP🇦🇺AUD🇨🇦CAD🇯🇵JPY🇨🇳CNY🇮🇳INR🇷🇺RUB🇲🇽MXN🇧🇷BRL🇮🇩IDR🇰🇷KRW🇹🇷TRY🇿🇦ZAR🇸🇬SGD🇳🇿NZD🇸🇪SEK🇭🇰HKD

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