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Postscript

by Postscript · Since 2018
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Quick facts
VendorPostscript
Year launched2018
StatusActive
LocationScottsdale, United States
Countries servedN/A
Languages1
IntegrationsN/A
Free tierNO
Free trialYES
Contact salesYES

About Postscript

Postscript is an SMS marketing platform for Shopify brands.

Postscript is a specialized SMS marketing platform designed specifically for e-commerce brands, with a deep integration into the Shopify ecosystem. Its core function is to turn SMS into a primary revenue channel by enabling personalized, automated, and compliant text message conversations with customers. The platform offers a comprehensive suite of tools for list growth, including popups and checkout collection. It excels at segmentation and automation, allowing brands to send highly targeted messages based on customer behavior. Key features include a visual flow builder, AI-powered tools like an SMS shopping assistant and advanced A/B testing, and robust compliance management. Pricing is usage-based with several tiers, including a 30-day free trial. Support is available via live chat and email for paying customers, with an extensive online help center. While it is a powerful tool for Shopify stores, its focus is narrower than all-in-one marketing platforms.

Pros & Cons

Pros
  • Deeply integrated with Shopify, leveraging historical and real-time customer data.
  • Comprehensive suite of tools for compliant SMS list growth.
  • Advanced segmentation and automation capabilities with numerous triggers and filters.
  • Includes AI-powered features to enhance conversations and testing.
  • Offers a managed service (Postscript Plus) for brands seeking expert strategy.
Cons
  • Primarily focused on the Shopify ecosystem, which may be a limitation for brands on other platforms.
  • Live chat support is only available on paid plans.
  • Pricing is based on message volume and can become costly for large-scale campaigns.

Features

Key features

SMS List Growth

Provides tools like popups, checkout collection, landing pages, and QR codes to build a compliant subscriber list.

Segmentation

Allows fine-tuning of audiences with over 45 filters based on Shopify data, SMS activity, and integration data.

Automations

Triggers automated messages based on over 65 events in the customer journey, such as cart abandonment, order creation, and product views.

Campaigns & Messaging

Enables the creation and sending of SMS and MMS campaigns with features like A/B testing and personalization.

Compliance Management

Features built-in compliance for TCPA and carrier guidelines, supported by an in-house legal team.

AI Features

Includes an AI shopping assistant (Shopper), AI-powered A/B testing (Infinity Testing), and a brand voice management center.

Analytics and Reporting

Delivers reports on subscribers, revenue, and messaging performance to track ROI.

Additional features

RCS Messaging

Supports Rich Communication Services for more engaging messages from a branded profile.

CashBack Offers

A coupon alternative to drive revenue, list growth, and increase margins.

Postscript Plus

A managed service providing in-house SMS strategists to run and optimize a brand's SMS program.

Response Management

Allows businesses to reply directly to text messages from subscribers within the platform.

API Access

Provides API access for custom integrations on professional and enterprise plans.

Visual Flow Builder

A tool for creating automation flows with pre-built templates for common e-commerce scenarios.

Back-in-Stock Notifications

Acquires high-intent subscribers by allowing them to sign up for alerts when a product is restocked.

Custom Contact Cards

Provides a dedicated toll-free number and a custom contact card for branding.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Monthly plans

Starter
USD 0/mo
per usage · billed monthly
  • Campaigns and automations
  • Unlimited segments
  • Dedicated toll-free number
  • Subscriber acquisition tools
  • 2 opt-in Keywords

$49 monthly minimum spend. SMS cost: $0.015. MMS cost: $0.009. Plus carrier fees.

Source: vendor pricing page →
Growth
USD 100/mo
per usage · billed monthly
  • All Starter features
  • Unlimited opt-in Keywords
  • Live chat and email support

SMS cost: $0.01. MMS cost: $0.008. Plus carrier fees.

Source: vendor pricing page →
Professional
USD 500/mo
per usage · billed monthly
  • All Growth features
  • Enhanced Analytics
  • Priority live chat/email support
  • API access for custom integrations
  • "Powered by Postscript" removed

SMS cost: $0.007. MMS cost: $0.024. Plus carrier fees.

Source: vendor pricing page →
Enterprise
Custom
contact sales for pricing
  • All Professional features
  • Onboarding Launch Specialist
  • Custom product recommendations
  • Priority live chat support
  • Data Warehouse Push

Contact Sales for custom pricing.

Source: vendor pricing page →

Countries & Languages

Countries served
1
Interface languages
1
Billing currencies

Interface languages

English

Billing currencies

🇺🇸USD

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