Routix logo

Routix

by Routix - Routix Software
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ActiveAvailable globallyCloudFree tier
Quick facts
VendorRoutix - Routix Software
Year launchedN/A
StatusActive
LocationUnited States
Countries servedGlobal
Languages1
IntegrationsN/A
Free tierYES
Free trialNO
Contact salesYES

About Routix

Routix is a cloud-based URL shortening, deferred deep linking, and mobile attribution platform that helps businesses create branded links, intelligently route users between websites and mobile apps, manage links at scale, and analyze clicks, devices, geographical locations, and campaign conversions.

Routix is a link management and mobile growth platform developed by JM Technologies LLP to help businesses create short URLs, manage branded domains, and connect web and mobile experiences through intelligent redirects; the software supports iOS Universal Links, Android App Links, deferred deep linking, device-aware routing, and fallback destinations to guide users toward relevant application content or web pages; its analytics capabilities include click monitoring, referral source identification, device information, geographic reporting, campaign parameters, and mobile attribution to help marketing and product teams understand user journeys; Routix also provides bulk URL shortening, custom link slugs, branded root-domain routing, REST API access, custom metadata, and developer-oriented tools for integrating link infrastructure into existing applications and automated workflows; with free and paid plans, configurable link capacities, custom domain support, privacy-focused tracking, and enterprise assistance, Routix offers startups, mobile app developers, digital marketers, and growing businesses a unified platform for managing digital links, improving cross-platform navigation, and evaluating marketing performance.

Pros & Cons

Pros
  • Combines URL shortening, branded domains, deep linking, and attribution in one platform.
  • Offers self-service access and advanced enterprise support option
  • Provides APIs and bulk tools for scalable link automation.
  • Supports both iOS and Android app-routing workflows.
Cons
  • Published reliability and compliance claims lack independently verified audit evidence in the reviewed sources.
  • Free and lower-priced plans have link, domain, and usage limitations.
  • Full deferred deep linking requires application-side configuration and testing.

Features

Key features

Universal and Deferred Deep Linking

Directs users to specific screens within compatible iOS and Android apps, including post-install routing when supported by the app integration.

Bulk Link Management and REST APIs

Supports automated link creation, link metadata management, and high-volume shortening through dashboard and API workflows

Real-Time Link Analytics and Attribution

Tracks clicks, referring sources, devices, geographic information, and campaign activity.

Branded URL Shortening

Creates shortened links with custom slugs, managed subdomains, and company-owned domains.

Intelligent Device-Based Routing

Detects device and operating-system context to select app destinations, web pages, or fallback experiences.

Additional features

Post-Install Attribution

Preserves eligible campaign information across supported app installation and first-open journeys.

Developer and Migration Tools

Advertises SDK support, AASA and Asset Links validation, custom metadata, webhooks, and migration assistance for existing deep-link providers.

Custom Domain and Root Routing

Configures branded link domains, root URL redirects, and associated link previews.

Platform-Specific App Links

Supports iOS Universal Links, Android App Links, and application-specific routing configurations.

Campaign Tracking and Reporting

Supports UTM parameter preservation, source analytics, and conversion measurement.

Pricing

Free trial
Free version
Request a quote
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Countries & Languages

Global
Countries served
1
Interface languages
13
Billing currencies

Interface languages

English

Billing currencies

🇺🇸USD🇪🇺EUR🇬🇧GBP🇦🇺AUD🇨🇦CAD🇯🇵JPY🇨🇭CHF🇨🇳CNY🇮🇳INR🇷🇺RUB🇲🇽MXN🇧🇷BRL🇺🇸USD

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