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Sojern

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Software Status:Active

About Sojern

Sojern is a marketing software from Sojern that focuses on travel advertising. It provides advanced audience targeting, real-time data analytics, and cross-channel marketing solutions to help businesses reach potential travelers effectively. By using its extensive travel data, Sojern helps companies make informed advertising decisions to maximize their reach and impact. The platform's capabilities in audience segmentation and performance tracking allow users to tailor their marketing strategies and measure the success of their campaigns. Key capabilities: audience targeting data analytics cross-channel solutions campaign management performance tracking Best for: travel marketers and agencies that need targeted advertising solutions to promote their travel offerings.

Sojern Details

Vendor
Sojern
Year Launched
2007
Location
San Francisco, California
Deployment
cloud
Training Options
videos, demo, account manager, community
Countries Served
All Countries.
Languages
English, Spanish, French, German, Italian, Portuguese, Chinese, Japanese, Korean, Russian
Users
Event Planners, Venue Managers, Reservation Specialists, Marketing Teams
Industries Served
Event Planning, Hospitality, Entertainment, Tourism, Restaurants, Hotels, Conferences, Festivals, Sports, Weddings, Meetings
Tags
Event Booking, Event Management, Venue Management, Reservations

Sojern's In-App Market Place

Does Sojern have an in-app market place?

Yes

How many Mini-Apps in the marketplace?

1

Mini Apps

N/A

Pricing Options

Free trial
Free version
Request a quote
Promo Offer

Accepted Payment Currencies

USD ($), EUR (€), GBP (£), AUD (A$), CAD (C$), JPY (¥), CNY (¥), INR (₹), HKD (HK$), SGD (S$)

Pros & Cons

  • Multichannel ad delivery increases visibility across display, social, search, and video platforms.
  • AI optimization improves campaign performance by adjusting targeting and bidding in real time.
  • Booking engine integration links ad campaigns directly to reservation and revenue outcomes.
  • Retargeting tools re-engage website visitors with personalized ads to boost conversions.
  • Audience segmentation enables personalized messaging based on traveler behavior and preferences.
  • Always-on campaigns maintain visibility throughout the travel planning and booking cycle.
  • Onboarding may require vendor support for setup and campaign configuration.
  • Advanced features may be tailored to larger hospitality groups or destinations.
  • Reporting templates may require customization to match internal analytics needs.
  • Interface may feel complex for small teams or non-marketing professionals.
  • Mobile access is limited to dashboards and lacks full campaign editing tools.

Sojern's Support Options

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