About Sojern
Sojern is a marketing software from Sojern that focuses on travel advertising. It provides advanced audience targeting, real-time data analytics, and cross-channel marketing solutions to help businesses reach potential travelers effectively. By using its extensive travel data, Sojern helps companies make informed advertising decisions to maximize their reach and impact. The platform's capabilities in audience segmentation and performance tracking allow users to tailor their marketing strategies and measure the success of their campaigns. Key capabilities: audience targeting data analytics cross-channel solutions campaign management performance tracking Best for: travel marketers and agencies that need targeted advertising solutions to promote their travel offerings.
Sojern is a data-driven travel marketing platform designed to help hospitality businesses attract, convert, and retain travelers through personalized advertising. It combines real-time traveler intent data, machine learning, and multichannel campaign tools to deliver targeted ads across display, social, search, and video. The platform is built for hotels, destinations, attractions, and airlines, offering solutions tailored to each segment. Sojern’s Traveler Platform enables marketers to reach potential guests at every stage of the booking journey. It integrates with booking engines, PMS, and CRM systems to optimize campaign performance and track conversions. Sojern uses first-party and third-party data to segment audiences, personalize messaging, and maximize ROI. Its AI engine continuously learns from traveler behavior, adjusting campaigns in real time. Businesses can launch always-on strategies, retarget website visitors, and analyze performance through intuitive dashboards.
Pros & Cons
- +Multichannel ad delivery increases visibility across display, social, search, and video platforms.
- +AI optimization improves campaign performance by adjusting targeting and bidding in real time.
- +Booking engine integration links ad campaigns directly to reservation and revenue outcomes.
- +Retargeting tools re-engage website visitors with personalized ads to boost conversions.
- +Audience segmentation enables personalized messaging based on traveler behavior and preferences.
- +Always-on campaigns maintain visibility throughout the travel planning and booking cycle.
- −Onboarding may require vendor support for setup and campaign configuration.
- −Advanced features may be tailored to larger hospitality groups or destinations.
- −Reporting templates may require customization to match internal analytics needs.
- −Interface may feel complex for small teams or non-marketing professionals.
- −Mobile access is limited to dashboards and lacks full campaign editing tools.
Features
Key features
- Traveler Intent Data Engine – Uses real-time data to identify and target active travel planners.
- Audience Segmentation Tools – Groups travelers by behavior, location, and booking patterns for personalized campaigns.
- Multichannel Ad Delivery – Launches ads across display, social, search, and video platforms simultaneously.
- AI Optimization Engine – Adjusts campaigns in real time based on traveler behavior and performance metrics.
- Retargeting Capabilities – Re-engages website visitors with personalized ads to increase conversion rates.
- Booking Engine Integration – Connects with hotel and airline systems to track bookings and campaign ROI.
- Always-On Campaigns – Maintains continuous advertising presence to capture demand throughout the travel cycle.
- Performance Analytics Dashboard – Visualizes campaign metrics, conversions, and audience engagement in real time.
- CRM & PMS Integration – Syncs with customer and property systems for unified marketing workflows.
- Custom Creative Services – Designs ad creatives tailored to brand identity and traveler preferences.
- Destination Marketing Support – Promotes cities, regions, and attractions to targeted travel audiences.
Additional features
- Real-Time Booking Engine – Supports instant reservations for tables, events, and services via multiple channels.
- Instant Feedback Collection – Captures guest reviews and surveys for service improvement and analytics.
- Private Event Management – Organizes guest lists, logistics, and communications for hosted events.
- Mobile Ordering System – Enables food and beverage orders directly from guest smartphones or tablets.
- Loyalty Program Tracking – Rewards repeat customers with incentives based on behavior and preferences.
- SMS & Push Campaigns – Sends promotional messages and updates through mobile and voice channels.
- Wi-Fi Access Management – Controls guest internet access and collects usage data for marketing.
- Performance Analytics Dashboard – Displays metrics on bookings, feedback, and campaign effectiveness.
- POS/PMS System Integration – Syncs with property and sales systems for unified operations.
- Branded Mobile App Support – Offers custom apps for guest interaction and service requests.
- Voice Assistant Compatibility – Integrates with Alexa and Google Assistant for voice-based services.
- Guest Profile Database – Stores preferences, visit history, and feedback for personalized experiences.
- Multi-Property Oversight – Manages operations across venues with centralized dashboards and controls.
- ItzFun App Connectivity – Promotes services and bookings through VenueLytics’ consumer-facing mobile platform.
Pricing
Countries & Languages
Available in
Interface languages
Billing currencies
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About Sojern
Sojern is a marketing software from Sojern that focuses on travel advertising. It provides advanced audience targeting, real-time data analytics, and cross-channel marketing solutions to help businesses reach potential travelers effectively. By using its extensive travel data, Sojern helps companies make informed advertising decisions to maximize their reach and impact. The platform's capabilities in audience segmentation and performance tracking allow users to tailor their marketing strategies and measure the success of their campaigns. Key capabilities: audience targeting data analytics cross-channel solutions campaign management performance tracking Best for: travel marketers and agencies that need targeted advertising solutions to promote their travel offerings.
Sojern Details
Sojern's In-App Market Place
Does Sojern have an in-app market place?
Yes
How many Mini-Apps in the marketplace?
1
Mini Apps
N/A
Pricing Options
Accepted Payment Currencies
USD ($), EUR (€), GBP (£), AUD (A$), CAD (C$), JPY (¥), CNY (¥), INR (₹), HKD (HK$), SGD (S$)
Pros & Cons
- Multichannel ad delivery increases visibility across display, social, search, and video platforms.
- AI optimization improves campaign performance by adjusting targeting and bidding in real time.
- Booking engine integration links ad campaigns directly to reservation and revenue outcomes.
- Retargeting tools re-engage website visitors with personalized ads to boost conversions.
- Audience segmentation enables personalized messaging based on traveler behavior and preferences.
- Always-on campaigns maintain visibility throughout the travel planning and booking cycle.
- Onboarding may require vendor support for setup and campaign configuration.
- Advanced features may be tailored to larger hospitality groups or destinations.
- Reporting templates may require customization to match internal analytics needs.
- Interface may feel complex for small teams or non-marketing professionals.
- Mobile access is limited to dashboards and lacks full campaign editing tools.
Sojern's Support Options
Contact
18554645402Sojern's Alternatives
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