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Sotrender

by Sotrender · Since 2010
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ActiveCloud
Quick facts
VendorSotrender
Year launched2010
StatusActive
LocationSolec 38 lok. 10, 00-394 Warsaw, Poland
Countries servedN/A
Languages2
IntegrationsN/A
Free tierNO
Free trialYES
Contact salesYES

About Sotrender

A social media analytics platform for analyzing, benchmarking, and reporting on performance across Facebook, Instagram, TikTok, and LinkedIn.

Sotrender is a social media analytics and reporting tool designed for marketing agencies, SMBs, and enterprise companies. It enables users to analyze performance, benchmark against competitors, and optimize strategies across Facebook, Instagram, TikTok, and LinkedIn. Key capabilities include automated reporting, in-depth analysis of owned profiles, competitor tracking, and AI-powered advertising optimization. The platform supports multi-user collaboration and provides detailed insights into audience demographics, content performance, and campaign effectiveness. Sotrender offers a 7-day free trial and features tiered monthly and annual subscription plans, with pricing based on the number of profiles and included features. Support is available via chat, email, and phone, with dedicated account managers for higher-tier customers.

Pros & Cons

Pros
  • Provides comprehensive analytics for major social media platforms including Facebook, Instagram, TikTok, and LinkedIn.
  • Offers robust competitor benchmarking for both organic and paid activities.
  • Automates reporting, saving time for marketing teams and agencies.
  • Includes tools for optimizing paid social media campaigns with AI-driven tips.
  • A 7-day free trial is available without requiring a credit card.
Cons
  • The number of profiles and historical data access are limited on lower-tier plans.
  • Advanced features like AI-powered ad optimization and communication strategy analysis are paid add-ons for some plans.
  • Full API access and unlimited historical data are restricted to the highest-tier Custom plan.

Features

Key features

Social Reporting

Streamline social media reporting with automated PDF, PPTX, and XLS reports.

Competitor Benchmarking

Track competitors' organic and paid performance and compare against industry data.

Paid Campaign Optimization

Analyze Facebook and Instagram ad campaigns and receive automated tips for improvement.

Profile Analysis

Monitor KPIs like reach, engagement, content performance, and audience demographics for your own profiles.

Influencer Analysis

Verify influencer profiles and measure the effectiveness of influencer campaigns.

Additional features

Content Performance Analysis

Monitor content effectiveness, audience preferences, and tag posts to track specific campaigns.

Audience Insights

Analyze follower demographics, preferences, and behaviors with long-term dynamics.

Historical Data Access

Access historical data for trend analysis and strategy optimization, with retention periods varying by plan.

Interactive Dashboards

Aggregate all social metrics on interactive dashboards for up-to-date data access.

Multi-Platform Support

Analyze data from Facebook, Instagram, LinkedIn, and YouTube within a single platform.

API Access

Available on custom plans for programmatic data access and integration.

Customizable Reports

Add your own logo to reports and schedule automated report delivery (available on higher tiers).

Team Collaboration

Supports multiple users, with unlimited users available on Plus, Expert, and Custom plans.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Monthly plans

Essential
USD 80/mo
flat rate · billed monthly
  • 5 profiles
  • 3 users
  • PDF, PPTX, XLS reports
  • 90 days of historical data
  • Support: chat, e-mail
Source: vendor pricing page →
Plus
USD 200/mo
flat rate · billed monthly
  • 15 profiles
  • Unlimited users
  • Benchmarking with competitors
  • 180 days of historical data
  • Individual account manager
  • Support: chat, email, phone, e-meeting
Source: vendor pricing page →
Expert
USD 355/mo
flat rate · billed monthly
  • 30 profiles
  • Unlimited users
  • One year of historical data
  • Scheduled reports
  • Own logo in the report
  • Meta Ads Optimization Powered by AI
Source: vendor pricing page →
Custom
Custom
contact sales for pricing
  • Unlimited profiles
  • Unlimited users
  • Unlimited historical data
  • API access
  • Custom reports
  • Personalized training and workshops

For users needing unlimited profiles and personalized solutions. Contact sales for pricing.

Source: vendor pricing page →

Annual plans

Essential
USD 864/yr
flat rate · billed yearly · ≈ USD 72/mo
  • 5 profiles
  • 3 users
  • PDF, PPTX, XLS reports
  • 90 days of historical data
  • Support: chat, e-mail

Billed as $72/month. Saves up to 10% vs monthly.

Source: vendor pricing page →
Plus
USD 2,112/yr
flat rate · billed yearly · ≈ USD 176/mo
  • 15 profiles
  • Unlimited users
  • Benchmarking with competitors
  • 180 days of historical data
  • Individual account manager
  • Support: chat, email, phone, e-meeting

Billed as $176/month. Saves up to 12% vs monthly.

Source: vendor pricing page →
Expert
USD 3,780/yr
flat rate · billed yearly · ≈ USD 315/mo
  • 30 profiles
  • Unlimited users
  • One year of historical data
  • Scheduled reports
  • Own logo in the report
  • Meta Ads Optimization Powered by AI

Billed as $315/month. Saves up to 12% vs monthly.

Source: vendor pricing page →

Countries & Languages

Countries served
2
Interface languages
4
Billing currencies

Interface languages

EnglishPolish

Billing currencies

🇵🇱PLN🇺🇸USD🇪🇺EUR🇬🇧GBP

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