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Su

by Su · Since 2019
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ActiveAvailable globallyCloud
Quick facts
VendorSu
Year launched2019
StatusActive
Location27/29 William Pickering Drive Albany, Auckland, 0632 New Zealand
Countries servedGlobal
Languages1
Integrations56+
Free tier
Free trial
Contact salesYES

About Su

Su is a white label channel manager software from Su that enables hotel PMS to have direct connectivity to OTAs. It provides real-time updates, full API access, and high scalability to support hotels in managing their inventory efficiently. This means users can map over 100 properties per day independently while enjoying direct control and full visibility without the limitations of traditional white-label solutions. Su allows hotels to extend their reach and maintain a competitive edge without the challenges of building and maintaining integrations. Key capabilities: Full API access No white-label limits High scalability More channels & automation Real-time updates Best for: hotels and property management systems that need efficient channel management.

Su is a comprehensive hospitality technology platform designed to simplify and streamline channel management for hotels and other accommodation providers. It empowers businesses to connect with a vast network of online travel agencies (OTAs), global distribution systems (GDS), and other booking channels through a single, centralized platform. Key features include real-time inventory and rate management, automated booking processes, and insightful reporting and analytics. Su's user-friendly interface, with its clean layout, intuitive navigation, and contextual help menus, makes it easy for users of all levels to navigate and utilize the platform effectively. One of Su's standout features is its extensive channel connectivity, boasting integrations with over 2000 channels worldwide. This broad reach allows businesses to expand their online visibility and attract a wider audience. Furthermore, Su offers a unique "Private Label Channel Manager" solution, enabling Property Management System (PMS) providers to white-label Su's technology and offer it to their customers under their own brand. This empowers PMS providers to enhance their offerings with advanced channel management capabilities.

Pros & Cons

What users like
  • +Seamless API-driven integration.
  • +Extensive global channel reach (2,000+ integrations).
  • +Customizable and scalable private-label options.
  • +Automation tools reduce operational bottlenecks.
What users flag
  • Pricing details not disclosed.
  • Limited information on supported languages.
  • High dependency on APIs for functionality.
  • Lack of clarity about training resources.
  • Not explicitly listed as supporting small, standalone properties.

Features

Key features

1. Private Label Channel Manager
Expand markets with advanced APIs and regional connectivity.
2. MyBookingSite
Direct booking feature with reduced maintenance.
3. Su Tokens
Cost-effective PCI DSS compliance by tokenizing sensitive data.
4. Global Distribution Systems (GDS)
Access to 500,000+ global travel agents and corporate bookers.
5. Plug-and-Play APIs
25+ APIs for seamless PMS integration.
6. Wide Integrations
2,000+ global channels, OTAs, wholesalers, and payment gateways.

Additional features

1. Private Label Support
Complete customization for white-label solutions.
2. Channel Automation
Automated property mapping and OTA connectivity.
3. Integration Ecosystem
Supports Sabre, Stripe, Airbnb, Expedia, Booking.com, and more.
4. Global Scalability
Operates in multiple countries with global currency and language support.
5. Full Transparency
Includes mapping screens and time logs for complete visibility.
6. Cost Optimization
Focus on ROI and cost savings through efficient integration.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Countries & Languages

Global
Countries served
1
Interface languages
21
Billing currencies

Interface languages

English

Billing currencies

🇺🇸USD🇪🇺EUR🇬🇧GBP🇯🇵JPY🇦🇺AUD🇨🇦CAD🇨🇭CHF🇨🇳CNY🇸🇪SEK🇳🇿NZD🇰🇷KRW🇸🇬SGD🇭🇰HKD🇳🇴NOK🇲🇽MXN🇮🇳INR🇧🇷BRL🇷🇺RUB🇿🇦ZAR🇹🇷TRY🇦🇪AED

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