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The Insiders

by The Insiders
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Active42+ countriesFree tier
Quick facts
VendorThe Insiders
Year launchedN/A
StatusActive
LocationGrapevine US, Inc. 333, Las Olas Way CU 1 Fort Lauderdale Florida United States
Countries served42+
Languages5
IntegrationsN/A
Free tierYES
Free trialNO
Contact salesNO

About The Insiders

A global word-of-mouth (WOM) marketing network. It connects influential consumers with brands, allowing members to try products for free and share their honest opinions to generate authentic recommendations and feedback.

The Insiders is a global influencer and word-of-mouth (WOM) marketing platform that connects brands with a community of consumers. Members, or 'Insiders', can apply to participate in campaigns where they receive free products to test and experience. In exchange, they are encouraged to share their honest opinions and create organic content on social media, blogs, and review sites. This process aims to generate authentic peer-to-peer recommendations and valuable consumer feedback for brands. The platform is not a software tool for businesses but rather a consumer network for product sampling and influencer marketing. It operates in numerous countries, allowing brands to engage with a diverse, global audience. There is no cost for consumers to join the network.

Pros & Cons

Pros
  • Consumers can try new and exciting products from major brands for free.
  • Provides a platform for users to share their honest opinions and influence product development.
  • Connects brands with influential consumers to generate authentic word-of-mouth marketing.
  • Operates globally, offering campaigns in many different countries.
Cons
  • Participation in campaigns is not guaranteed and is based on a selection process.
  • Some campaigns for expensive items may require a security deposit from participants.
  • The platform is a consumer network, not a B2B software product for businesses to purchase or license.

Features

Key features

Product Sampling Campaigns

Members apply to receive exclusive 'Insider packs' with products to test at home for free.

Word-of-Mouth Marketing

Facilitates the spread of authentic product recommendations between peers, friends, and family.

Online Review Generation

Encourages members to share their honest opinions and product feedback on various online platforms.

Community Engagement

Members participate in a community of creators and influencers, sharing experiences on social media and blogs.

Brand-Consumer Connection

Bridges the gap between brands and consumers by facilitating direct feedback and organic content creation.

Additional features

Campaign Subscription

Users can browse and apply for campaigns that match their interests and profile.

Profile Matching

The platform selects campaign participants based on survey answers, interests, and motivation.

Social Media Sharing

Insiders are encouraged to post about their experiences on their social channels using campaign-specific hashtags.

Content Creation

Members create organic content, including photos and videos, as part of their participation.

Multi-Country Network

Operates campaigns across numerous countries in Europe, North America, South America, and Asia Pacific.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Countries & Languages

42
Countries served
5
Interface languages
Billing currencies

Available in

ArgentinaAustraliaAustriaBelgiumBrasilCanadaChileColombiaCosta RicaCzech RepublicDenmarkDominican RepublicEcuadorFinlandFranceGermanyGuatemalaIndiaIndonesiaIrelandItalyJapanKoreaMalaysiaMexicoNorwayPanamaPeruPhilippinesPolandPortugalRussiaSingaporeSouth AfricaSpainSwedenSwitzerlandThailandThe NetherlandsUnited KingdomUnited StatesVietnam

Interface languages

EnglishFrenchGermanDutchSpanish

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