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Torabit

by Torabit · Since 2017
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Active1+ countriesCloud
Quick facts
VendorTorabit
Year launched2017
StatusActive
LocationAv Angélica 2529, São Paulo, SP, Brazil, 01227-200
Countries served1+
Languages1
IntegrationsN/A
Free tierNO
Free trialNO
Contact salesYES

About Torabit

A social media monitoring and management tool from Brazil. It provides real-time tracking of brand performance, competitor activity, and public sentiment through visual reports, influencer analytics, and a proprietary health index.

Torabit is a Brazilian digital intelligence and social media management platform designed to help organisations monitor online conversations, analyse audience behaviour, manage social media interactions, and make data-driven communication decisions. It combines social listening, social media analytics, and Social CRM capabilities within a centralised platform. Key features include brand and competitor monitoring, sentiment analysis, trend detection, hashtag tracking, audience insights, historical post searches, and engagement reporting. Its profile performance tools allow businesses to compare follower growth, publishing activity, and engagement across selected social media accounts. The platform also includes a post ranking feature to identify high-performing content and a link analysis tool to measure the reach and engagement generated by published URLs. Its Social CRM module centralises comments and direct messages into support tickets, allowing teams to assign priorities, set response deadlines, allocate responsibilities, and respond directly from the platform. Additional capabilities include scheduled publishing, automated reports, custom dashboards, AI-powered content analysis, suggested customer responses, and real-time alerts.

Pros & Cons

Pros
  • Offers real-time monitoring of brand performance and competitor activity.
  • Provides sentiment analysis to gauge public opinion.
  • Includes a tool for identifying and analyzing influencers.
  • Features visual reports and a brand health index for easy assessment.
Cons
  • The platform's strongest market focus is Brazil, which may limit its suitability for organizations targeting other regions.
  • Available data depends on the permissions and limitations of individual social media APIs.
  • Some social media analytics require users to authorize their own accounts.
  • The synthetic citizen research feature simulates audience reactions and should not be treated as a substitute for actual public opinion research.

Features

Key features

Real-time Brand Monitoring

Tracks brand mentions and performance across social media channels in real-time.

Competitor Performance Analysis

Allows users to analyze the social media activity and performance of competitors.

Sentiment Analysis

Provides insights into public sentiment regarding a brand or topic.

Influencer Identification

Features a tool to identify and analyze key influencers in a specific industry or topic.

Visual Health Index

Offers a visual representation of a brand's health on social media.

Automated AI Classification

Uses AI to automatically classify data for quicker analysis.

Additional features

Social Listening

Monitors mentions of brands, people, organizations, products, and topics across social networks and online publications.

Social Media Analytics

Measures social media performance, including follower growth, engagement, publishing activity, and audience interactions.

Sentiment Analysis

Classifies online mentions according to sentiment to help organizations understand public perception.

Trend Monitoring

Identifies emerging topics and changes in conversation volumes to reveal developing trends.

Competitor Analysis

Compares social media profiles and content performance against competitors and industry peers.

Pricing

Free trial
Free version
Request a quote
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Countries & Languages

1
Countries served
1
Interface languages
17
Billing currencies

Available in

Brazil

Interface languages

English

Billing currencies

🇺🇸USD🇪🇺EUR🇬🇧GBP🇯🇵JPY🇦🇺AUD🇨🇦CAD🇨🇭CHF🇨🇳CNY🇸🇪SEK🇳🇿NZD🇮🇳INR🇷🇺RUB🇧🇷BRL🇲🇽MXN🇸🇬SGD🇭🇰HKD🇺🇸USD

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