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TraceDock

by CM.com · Since 1999
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ActiveAvailable globallyCloud
Quick facts
VendorCM.com
Year launched1999
StatusActive
LocationKonijnenberg 24 4825 BD Breda
Countries servedGlobal
Languages10
Integrations9+
Free tier
Free trial
Contact salesYES

About TraceDock

TraceDock is a Customer Data Platform from CM.com that helps users understand the customers as individuals. It combines HALO AI Agents, an AI Engine for 1:1 Personalization, and Unified Customer Profiles to provide insights for targeted marketing strategies. Additionally, TraceDock integrates across all sources and offers a Service Cloud Shared Agent Inbox along with Marketing Campaigns for efficient communication. These features facilitate personalized interactions and predict customer journeys using advanced AI. TraceDock enables marketers to build rich customer profiles that foster deeper relationships. Key capabilities: HALO AI Agents AI Engine 1:1 Personalization Unified Customer Profiles Service Cloud Shared Agent Inbox Marketing Campaigns Best for: marketers that need to create targeted and personalized customer engagement strategies.

TraceDock is a comprehensive software solution designed to enhance data quality, marketing attribution, marketing analytics, and web analytics. With its standout features, TraceDock aims to provide users with accurate and actionable insights to optimize their marketing strategies. The user interface of TraceDock is intuitive and user-friendly, making it easy for users to navigate through the various features and functionalities. The interface is clean and streamlined, with unique design elements that enhance the overall user experience. The software's dashboard provides a clear overview of key metrics and performance indicators, allowing users to quickly analyze and interpret data. One of the core functionalities that sets TraceDock apart from its competitors is its advanced data quality tools. These tools help users identify and fix data inconsistencies, ensuring that the data used for marketing attribution and analytics is accurate and reliable. Additionally, TraceDock offers innovative features such as real-time data tracking and automatic data cleansing, streamlining the data management process. In terms of performance, TraceDock excels at speed, efficiency, and reliability.

Pros & Cons

What users like
  • +Privacy-first design
  • +Collects only first-party, anonymized data—fully compliant with modern data laws.
  • +Resistant to ad blockers & tracking prevention
  • +Maintains tracking accuracy even when browsers or plugins block scripts.
  • +Cookieless support
  • +Enables data collection with or without cookie consent.
  • +Boosts Google Analytics reliability
  • +Helps maintain full marketing attribution in GA and GA4.
  • +Simple integration via DNS and JavaScript
  • +Easy to implement with light code and no third-party pixels.
What users flag
  • Requires DNS-level configuration
  • Setup can require IT/admin involvement (A-record setup).
  • Not a full CDP
  • Lacks advanced segmentation, activation, and omnichannel capabilities found in full customer data platforms.
  • Requires ongoing technical maintenance
  • Any changes to domain/subdomain, DNS, or script setup may require regular upkeep.

Features

Key features

Cookieless Data Collection
Enables user tracking and data capture without relying on cookies—ideal for privacy-conscious environments.
Ad Blocker Evasion
Detects and circumvents ad blockers by routing data through your own domain using a DNS A-record setup.
First-Party Data Attribution
Ensures accurate tracking by collecting first-party data only—improving analytics reliability.
Server-Side Transaction Tracking
Sends ecommerce events (like purchases) from your server to analytics tools, bypassing client-side blockers.

Additional features

Privacy & Compliance
Fully GDPR/CCPA compliant—anonymizes IPs, hashes user identifiers, and stores no personal data.
Dynamic Subdomain Setup
Operates on your own branded subdomain, helping avoid third-party detection.
Short-Term Event Buffering
Tracks and stores recovered events temporarily (24 hours) for QA and monitoring.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Countries & Languages

Global
Countries served
10
Interface languages
16
Billing currencies

Interface languages

EnglishSpanishFrenchGermanItalianPortugueseDutchRussianChineseJapanese.

Billing currencies

🇺🇸USD🇪🇺EUR🇬🇧GBP🇦🇺AUD🇨🇦CAD🇯🇵JPY🇨🇭CHF🇳🇿NZD🇸🇬SGD🇭🇰HKD🇸🇪SEK🇳🇴NOK🇩🇰DKK🇲🇽MXN🇮🇳INR🇨🇳CNY

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