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Tubular Intelligence

by Tubular Labs · Since 2012
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Quick facts
VendorTubular Labs
Year launched2012
StatusActive
LocationMountain View, United States
Countries servedN/A
Languages1
Integrations3+
Free tierNO
Free trialNO
Contact salesYES

About Tubular Intelligence

Tubular Intelligence is a social video measurement platform.

Tubular Intelligence is a social video analytics platform from Tubular Labs, designed for media companies, brands, and agencies. It offers a comprehensive suite of tools for measuring and understanding audience behavior and content performance across major social platforms like YouTube, Instagram, and Facebook. Key capabilities include deep-dives into video and creator performance, trend identification, and competitive benchmarking. The platform helps users with content strategy, influencer identification, ad sales, and monitoring brand perception. Pricing is seat-based and requires a custom quote, with different solution suites tailored to roles like media sellers, content strategists, and marketers. The product is a web-based SaaS application, and data can also be accessed via API for integration with business intelligence tools.

Pros & Cons

Pros
  • Provides a unified view of social video performance across multiple platforms.
  • Offers detailed analytics for content strategy, competitive intelligence, and influencer identification.
  • Features objective video rating metrics to compare performance consistently.
  • Data is sourced from real user behavior, not surveys or pixels.
  • Allows for deep creator analysis, including audience demographics and sponsorship performance.
Cons
  • Pricing is not publicly listed and requires contacting sales for a custom quote.
  • The platform does not offer a self-service free trial or free tier.
  • Full capabilities may require purchasing add-on modules or services.

Features

Key features

Video Intelligence

Search and filter the social video universe to build custom reports and track performance trends.

Creator Intelligence

Explore data on creators, including performance, audience demographics, and sponsorship history.

Trending Analysis

Evaluate the velocity of content to identify emerging trends, topics, and hashtags across platforms.

Video Ratings

Objectively compare video performance with standardized metrics for views and engagement at 1, 7, and 30 days post-upload.

Creator Comparison

Analyze multiple creators in a single dashboard, comparing cross-platform growth, audience overlap, and demographics.

Additional features

Social Video Listening

Monitor brand perception, track user-generated content mentions, and identify creators driving viewership.

Influencer Identification

Discover and evaluate potential creator partners based on performance data and audience engagement.

Content Strategy Development

Identify content whitespace opportunities and monitor competitors to build a winning strategy.

Ad Sales & Brand Partnerships

Use data-backed insights to prove audience reach, justify ad rates, and negotiate deals.

Consumer & Market Intel

Gain insights into consumer behavior and market trends through social video data.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Countries & Languages

Countries served
1
Interface languages
Billing currencies

Interface languages

English

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