Vividly

Vividly is a comprehensive Trade Promotion and Deduction Management (TPM) platform designed specifically for Consumer Packaged Goods (CPG) brands to optimize trade spending, manage deductions, and maximize ROI. Trusted by over 2,500 professionals and major brands like Liquid Death, Health-Ade, Amy’s, Quinn Snacks, and Waterloo, Vividly transforms traditional trade management by integrating AI-powered deduction reconciliation, real-time forecasting, and advanced analytics. The platform allows teams to connect sales forecasts with trade promotions, enabling accurate volume predictions and better decision-making without manual spreadsheets. With Vividly, CPG companies can reduce deduction processing labor by up to 90%, improve cash flow, and recover 5–10% of trade spend through dispute resolution services. Its intuitive dashboards offer transparency into trade spending while providing actionable insights for financial optimization. Additionally, Vividly’s 2X faster implementation ensures brands go live in weeks instead of months. Fully compliant with SOC 2 Type II standards, Vividly guarantees secure and scalable trade operations.