Wealthsimple Invest logo

Wealthsimple Invest

by Wealthsimple · Since 2014
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ActiveAvailable globallyCloud
Quick facts
VendorWealthsimple
Year launched2014
StatusActive
Location80 Spadina Ave, 4th Floor, Toronto, Ontario M5V 2J4, CA
Countries servedGlobal
Languages2
IntegrationsN/A
Free tierN/A
Free trialN/A
Contact salesYES

About Wealthsimple Invest

Wealthsimple Invest by Wealthsimple is a digital investment management platform designed to help individuals grow and manage their investment portfolios with minimal effort.

Wealthsimple Invest by Wealthsimple is a digital investment management platform designed to help individuals grow and manage their investment portfolios with minimal effort. Part of the broader suite of services offered by Canadian fintech firm Wealthsimple, the Invest product focuses on automated, goal‑based investing using diversified portfolios of low‑cost exchange‑traded funds (ETFs) tailored to each user’s financial goals and risk tolerance. It uses algorithms and risk profiling to build personalized portfolios, automatically rebalance those portfolios over time, and reinvest dividends, all while keeping fees lower than many traditional financial advisors. As a robo‑advisor, its primary purpose is to simplify investment management for both beginner and intermediate investors by taking the guesswork out of asset allocation and long‑term planning.

Pros & Cons

Pros
  • It is a fantastic all-in-one shop where you can handle taxes, banking, and investing in a single app.
  • Starting with zero dollars makes it incredibly accessible for people who are just beginning their financial journey.
  • The interface is clean and simple, making the intimidating world of the stock market feel much more approachable.
  • Getting reimbursed for worldwide ATM fees is a huge win for travelers who hate being nickel-and-dimed.
  • Automated rebalancing means your portfolio stays on track without you having to constantly monitor the markets.
Cons
  • You might find the 1.5% currency conversion fee on US trades a bit steep if you don't have a premium account.
  • Hardcore day traders may find the technical charting tools a bit too basic compared to specialized professional platforms.
  • The best interest rates and lowest fees are locked behind high balance requirements, which feels a bit exclusionary.
  • Customer support is mostly digital, so getting a human on the phone can be a struggle for basic-tier users.
  • You are limited to the specific stocks and ETFs they offer, so some niche international assets aren't available.

Features

Key features

Commission-Free Trading

Users can buy and sell over 14,000 stocks and ETFs without paying traditional transaction fees.

High-Interest Chequing

The everyday spending account offers up to 2.25% interest with no monthly maintenance or transaction fees.

Managed Investing

Experts design and maintain diversified, automated portfolios tailored specifically to a user's individual risk tolerance and financial goals.

Tiered Benefit System

Account perks like lower management fees and higher interest rates scale automatically as your total assets grow.

Integrated Tax Filing

The platform includes a tax preparation service that guarantees a maximum refund and offers a $0 filing option.

Fractional Trading

Investors can purchase small portions of expensive shares, allowing them to invest in major companies without needing the full share price.

Additional features

Self-Directed Investing

Gives users full control to execute their own trades across Canadian and US markets.

Automated Portfolios

Uses robo-advisor technology to rebalance and manage investments on behalf of the user.

Crypto Trading

Provides a secure way to buy, sell, and stake over 140 different cryptocurrencies.

Options Trading

Allows experienced investors to trade stock options with low fees compared to traditional banks.

No-Fee Chequing

Includes a spending account with no monthly fees, no FX fees, and free ATM access worldwide.

Premium & Generation Tiers

Offers specialized service levels for users with over $100k or $500k in assets, including lower fees.

Tax-Loss Harvesting

Automatically sells underperforming investments to offset capital gains and reduce your tax bill.

Financial Planning

Grants higher-tier users access to dedicated advisors and comprehensive wealth management services.

Multiple Account Types

Supports various registered and non-registered accounts including RRSP, TFSA, FHSA, and RESP.

USD Accounts

Enables users to hold and trade in US dollars to avoid repetitive currency conversion costs.

Private Equity Access

Provides eligible high-net-worth clients with investment opportunities in private markets usually reserved for the ultra-wealthy.

Mortgage Services

Connects users with mortgage partners and offers cash-back incentives for closing through the platform.

CDIC/CIPF Protection

Ensures deposits and investments are covered by Canadian regulatory insurance up to specified limits.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Countries & Languages

Global
Countries served
2
Interface languages
6
Billing currencies

Interface languages

EnglishFrench

Billing currencies

🇺🇸USD🇪🇺EUR🇬🇧GBP🇦🇺AUD🇨🇦CAD🇯🇵JPY

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