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Zalster

by Zalster · Since 2015
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Quick facts
VendorZalster
Year launched2015
StatusActive
LocationGothenburg, Sweden
Countries servedN/A
Languages2
IntegrationsN/A
Free tierNO
Free trialNO
Contact salesYES

About Zalster

Zalster is a digital marketing agency that combines human expertise with automation technology.

Zalster operates as a digital marketing agency, blending proprietary automation technology with expert services to manage paid advertising campaigns. The company specializes in paid social media ads across Meta (Facebook, Instagram), TikTok, and Pinterest, as well as paid search advertising. Zalster positions itself as a Meta Business Partner, offering custom, full-funnel strategies tailored to client goals. A key part of their service includes handling complex technical implementations like the Conversions API and GA4, reducing the burden on clients' internal IT teams. While they have a software component, their primary offering is a managed service. Pricing is not publicly available and requires direct contact for a consultation. Support is provided by a dedicated team, with communication available in English and Swedish.

Pros & Cons

Pros
  • Combines human expertise with automation technology for optimized campaigns.
  • Manages advertising across multiple major social platforms like Meta, TikTok, and Pinterest.
  • Handles complex technical implementations like Conversions API and GA4 for clients.
  • As a Meta Business Partner, it offers specialized expertise for Facebook and Instagram ads.
Cons
  • Operates primarily as a managed service/agency, not a self-serve SaaS tool.
  • Pricing is not publicly available and requires a consultation.
  • The offering is a service, which may not be suitable for teams looking for a hands-on software platform.

Features

Key features

Paid Social Ads Management

Offers expert-led campaign management for Meta, TikTok, and Pinterest to increase brand exposure and results.

Paid Search Ads Management

Provides services for paid search campaigns, including keyword research and ongoing optimization.

Technical Implementations

Handles marketing technology integrations, such as Conversions API, GA4, and cookie consent, without requiring client IT involvement.

Custom Strategy Development

Creates tailored, data-driven marketing strategies and full-funnel approaches based on specific business goals.

Omni-Channel Reporting

Utilizes a proprietary reporting tool to provide real-time updates and an overview of marketing budget impact.

Additional features

Automated ad creation, Advanced performance analytics, A/B testing capabilities, Budget optimization, Audience targeting options, Campaign scheduling, Custom reporting tools, Integration with major social media platforms, User-friendly interface, Ad performance insights.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Countries & Languages

Countries served
2
Interface languages
Billing currencies

Interface languages

EnglishSwedish

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