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ActiveDEMAND

by ActiveDEMAND · Since 2012
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ActiveAvailable globallyCloud
Quick facts
VendorActiveDEMAND
Year launched2012
StatusActive
Location600 Crowfoot Crescent NW, Suite 340 Calgary, Alberta, Canada T3G 0B4
Countries servedGlobal
Languages1
Integrations25+
Free tier
Free trial
Contact salesYES

About ActiveDEMAND

ActiveDEMAND is a marketing automation platform from ActiveDEMAND that supports senior living organizations in tracking prospects and driving move-ins. It combines marketing automation, a customer data platform, and community engagement tools so that users can gain actionable insights and accelerate the customer journey. This all-in-one solution provides a single source of truth for customer data and features capable tools to efficiently manage marketing efforts. Additionally, it includes smooth integrations to improve business growth and offers a virtual assistant for website chat and sales engagement. Key capabilities: marketing automation customer data platform community engagement tools integrations action-driven insights Best for: senior living marketers that need to automate their sales and marketing processes for scalable growth.

ActiveDemand is a comprehensive marketing automation platform that stands out in a crowded field due to its extensive range of features and its focus on versatility and integration. The software is designed to streamline and enhance various aspects of digital marketing, making it a valuable tool for businesses of all sizes. As a product developed and maintained by ActiveDEMAND, it brings a sophisticated blend of functionalities tailored to meet the needs of diverse industries, including real estate, e-commerce, B2B services, and more. Its capability to serve clients across multiple countries, including the United States, Canada, Australia, and various European nations, underscores its broad appeal and adaptability. At its core, ActiveDemand operates as a marketing automation tool, offering a wide array of features to support businesses in executing and managing their marketing campaigns. One of its standout capabilities is its automated email marketing, which allows users to set up and manage complex email campaigns with ease. This is complemented by robust SMS marketing features, enabling businesses to engage with their audience through text messaging.

Pros & Cons

What users like
  • +1. Comprehensive suite of marketing tools
  • +2. Strong support infrastructure
  • +3. Flexibility in accommodating different marketing needs
  • +4. Versatile integrations with various tools
  • +5. Advanced features for marketing automation
What users flag
  • 1. Potentially complex interface for new users
  • 2. Lack of an in-app marketplace
  • 3. Higher pricing structure, which might be a barrier for smaller businesses
  • 4. Learning curve associated with extensive features
  • 5. Absence of additional mini apps

Features

Key features

• Marketing Automation
Automates marketing tasks such as email campaigns, lead nurturing, and customer segmentation.
• CRM Integration
Provides CRM functionalities for managing customer interactions and sales processes.
• Lead Scoring
Scores leads based on their interactions and behaviors to prioritize sales efforts.
• Email Marketing
Facilitates the creation, management, and tracking of email marketing campaigns.
• Campaign Management
Manages and tracks the performance of marketing campaigns across various channels.

Additional features

• Marketing Automation
Automates repetitive marketing tasks including email workflows, social media posts, and lead nurturing.
• CRM Integration
Integrates with CRM systems to synchronize customer data and enhance sales tracking.
• Lead Scoring
Uses algorithms to score leads based on engagement and behavior to identify high-potential prospects.
• Email Marketing
Offers tools for designing, sending, and analyzing email campaigns, including templates and A/B testing.
• Campaign Management
Provides features to create, manage, and analyze marketing campaigns, including performance metrics and ROI tracking.
• Analytics and Reporting
Delivers detailed analytics and reporting on marketing activities, lead generation, and campaign effectiveness.
• Landing Pages
Allows for the creation of customizable landing pages to capture leads and drive conversions.
• Forms and Surveys
Provides tools to design and deploy forms and surveys to collect customer feedback and data.
• Social Media Integration
Integrates with social media platforms for managing posts, ads, and engagement.
• API Access
Offers APIs for integrating with other tools and systems, enabling custom functionality and data sharing.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Countries & Languages

Global
Countries served
1
Interface languages
3
Billing currencies

Interface languages

English

Billing currencies

🇺🇸USD🇪🇺EUR🇬🇧GBP

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