AdScale logo

AdScale

by AdScale · Since 2014
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Active1+ countriesCloud
Quick facts
VendorAdScale
Year launched2014
StatusActive
LocationAdScale Technologies155 Bishopsgate, London EC2M 3TQ, United Kingdom
Countries served1+
Languages6
Integrations8+
Free tierN/A
Free trialYES
Contact salesN/A

About AdScale

AdScale is a marketing automation platform from AdScale that supports digital advertising management. It provides advanced campaign management, reliable analytics, and automated bidding strategies so advertisers can effectively manage their budgets and improve ad performance. The platform offers tools for real-time reporting, audience targeting, and A/B testing capabilities, allowing marketers to make data-driven decisions. AdScale prioritizes user-friendly interfaces while ensuring comprehensive insights into campaign effectiveness. Key capabilities: campaign management analytics dashboard automated bidding audience targeting reporting tools Best for: marketing teams that need to manage and analyze digital advertising efforts efficiently.

AdScale offers a comprehensive advertising solution that leverages artificial intelligence to streamline ad management for online stores. Its user interface consolidates various ad channels including Facebook, Instagram, and Google Ads into a single platform, simplifying the process of creating and managing campaigns. The platform's functionality extends to automating ad creation, optimization, and performance tracking, which is powered by AI tools like AI Campaign Builder, AI Ad Copy, and AI Optimizer. The software supports integrations with major ecommerce platforms such as Shopify, WooCommerce, Magento, and BigCommerce, allowing seamless connection with existing store systems. It also integrates with various SMS and email marketing tools, enabling comprehensive customer engagement through automated reminders and personalized communications. The platform's compatibility with a range of ecommerce systems ensures that users can connect their ad accounts and manage their marketing efforts without significant disruptions to their existing processes. Key features of AdScale include AI-driven ad creation and optimization, which help enhance ad performance and targeting. The Business Intelligence (BI) Analytics tools provide detailed insights into key performance indicators, customer behavior, and product trends.

Pros & Cons

Pros
  • Comprehensive AI-driven ad management tools.
  • Integrates multiple advertising channels and marketing tools.
  • Provides detailed business intelligence and analytics.
  • Supports a wide range of ecommerce platforms and marketing strategies.
Cons
  • Can be complex for new users to fully leverage all features.
  • Potentially higher cost compared to simpler ad management tools.

Features

Key features

AI Campaign Builder

Automates the creation of advertising campaigns.

AI Ad Copy

Generates optimized ad copy based on AI algorithms.

AI Image Ads

Creates and optimizes image ads using AI.

AI Video Ads

Develops and refines video ads through AI technology.

BI Analytics

Provides comprehensive business intelligence, including KPIs, order analytics, and customer behavior insights.

ShopScore

Benchmarks store performance and provides actionable insights.

Additional features

AI Optimizer

Enhances ad performance by adjusting campaigns based on real-time data.

AI Segments

Creates targeted audience segments for more effective ad targeting.

Abandoned Cart Reminders

Sends automated reminders to customers who have abandoned their shopping carts.

New Customer Welcomes

Engages new customers with personalized welcome messages.

Lost Customer Winbacks

Targets customers who have not interacted with the store recently.

Sale Announcements

Notifies customers about ongoing sales and promotions.

Back-in-Stock Notifications

Alerts customers when out-of-stock items become available again.

Birthday Discounts

Provides special offers to customers on their birthdays.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Countries & Languages

1
Countries served
6
Interface languages
10
Billing currencies

Available in

All Countries.

Interface languages

EnglishSpanishFrenchGermanItalianPortuguese

Billing currencies

🇺🇸USD🇪🇺EUR🇬🇧GBP🇦🇺AUD🇨🇦CAD🇯🇵JPY🇨🇭CHF🇩🇰DKK🇳🇴NOK🇸🇪SEK

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