About Advigator
Advigator is an Amazon PPC automation and optimization software for sellers. It automates bid optimization, keyword research, and budget allocation to improve the performance of Amazon advertising campaigns.
Advigator is a software-as-a-service (SaaS) platform designed to help Amazon sellers automate and optimize their pay-per-click (PPC) advertising campaigns. The tool integrates with the Amazon Ads API to manage campaigns, aiming to improve Advertising Cost of Sales (ACoS). Key features include automated bid optimization, which adjusts bids based on performance and conversion rates; automated keyword research, which analyzes search term reports to find new relevant keywords; and dayparting, which adjusts bids based on the time of day. The platform also provides analytics dashboards to monitor ad spend, sales, and ACoS. Pricing is usage-based, calculated as a percentage of the ad spend managed by the software, with a 30-day free trial available. Advigator is aimed at Amazon sellers of all sizes, from beginners to experienced advertisers, who want to save time and improve the efficiency of their ad campaigns without needing deep technical expertise.
Pros & Cons
- Automates many manual PPC tasks like bid adjustment and keyword harvesting.
- Pricing is based on ad spend, with no fixed costs or minimum budget requirements.
- Offers a 30-day free trial without requiring a credit card.
- The user interface is designed to be simple and requires no technical skills.
- Supports unlimited products, marketplaces, and accounts in a single subscription.
- The software is highly specialized for Amazon Ads and does not support other PPC platforms.
- Pricing is based on a percentage of ad spend, which can become costly for high-volume advertisers.
- Does not modify existing campaigns, but creates new ones, which may disrupt established workflows.
- Pricing is listed in EUR, which may require currency conversion for users in other regions.
Features
Key features
Adjusts bids for keywords and targets based on their conversion rates, reducing spend on low-performers and increasing on high-performers.
Analyzes search term reports daily to discover and add new relevant keywords to campaigns.
Lowers bids during low-traffic periods (e.g., at night) and raises them during peak hours to optimize budget usage.
Optimally distributes a daily budget set at the product level across different ad formats like Sponsored Products, Display, and Brand.
Provides detailed charts and tables to monitor ad spend, sales, and ACoS, aggregated by account, product, or other dimensions.
Additional features
Organizes campaigns, targeting, and products into manageable containers.
A single table to manage where ads are shown, including custom keywords and bids.
Allows users to block traffic from irrelevant search terms to prevent wasted ad spend.
The system suggests keywords that may be irrelevant and should be added to the negative targeting list.
Tools to easily manage advertising for hundreds of products across multiple countries.
Users can add their own keywords and set custom bids, overriding automated settings.
Imports the last 95 days of ad data upon signup and stores it indefinitely for analysis.
A browser extension to research competitors, analyze reviews, and generate product listing content.
Pricing
Monthly plans
- 30-day free trial
- Unlimited products
- Unlimited marketplaces
- Unlimited accounts
- Automated campaign creation
- Automated bid optimizations
- Automated keyword research
- Automated dayparting
Pricing is a graduated percentage of monthly ad spend. 5% for €0-€30K, 3% for €30K-€200K, and 2% for spend above €200K.
Source: vendor pricing page →Countries & Languages
Interface languages
Billing currencies
No reviews yet
Be the first to drop a review
Alternatives to Advigator
ScaleONE
ScaleONE CRM is an all-in-one sales CRM and marketing automation platform developed by Shift ONE…
.png){kind=small}
WebPay
WebPay is a payment gateway software from WebPay that provides a full-featured solution for processing…
LeadVenture
LeadVenture is a dealership technology platform providing digital retailing, inventory management, lead generation, marketing automation,…
Spot something wrong or outdated?
Suggest a correction — a reviewer verifies every change.
About Advigator
Advigator is an Amazon PPC automation and optimization software for sellers. It automates bid optimization, keyword research, and budget allocation to improve the performance of Amazon advertising campaigns.
Advigator Details
Advigator's In-App Market Place
Does Advigator have an in-app market place?
Yes
How many Mini-Apps in the marketplace?
1
Mini Apps
Amazon Chrome Extension: Provides market research, listing optimization, and monitoring tools.
Pricing Options
Plans
Monthly plans
- 30-day free trial
- Unlimited products
- Unlimited marketplaces
- Unlimited accounts
- Automated campaign creation
- Automated bid optimizations
- Automated keyword research
- Automated dayparting
Pricing is a graduated percentage of monthly ad spend. 5% for €0-€30K, 3% for €30K-€200K, and 2% for spend above €200K.
Source: vendor pricing page →Accepted Payment Currencies
EUR
Pros & Cons
- Automates many manual PPC tasks like bid adjustment and keyword harvesting.
- Pricing is based on ad spend, with no fixed costs or minimum budget requirements.
- Offers a 30-day free trial without requiring a credit card.
- The user interface is designed to be simple and requires no technical skills.
- Supports unlimited products, marketplaces, and accounts in a single subscription.
- The software is highly specialized for Amazon Ads and does not support other PPC platforms.
- Pricing is based on a percentage of ad spend, which can become costly for high-volume advertisers.
- Does not modify existing campaigns, but creates new ones, which may disrupt established workflows.
- Pricing is listed in EUR, which may require currency conversion for users in other regions.
Advigator's Support Options
Email Address
support@advigator.comDocumentation
https://docs.advigator.com/Advigator's Alternatives
ScaleONE
ScaleONE CRM is an all-in-one sales CRM and marketing automation platform developed by Shift ONE…
WebPay
WebPay is a payment gateway software from WebPay that provides a full-featured solution for processing…
LeadVenture
LeadVenture is a dealership technology platform providing digital retailing, inventory management, lead generation, marketing automation,…
.png&w=96&q=75){kind=small}
