Antavo logo

Antavo

by AI Loyalty Cloud · Since 2017
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ActiveAvailable globallyCloud
Quick facts
VendorAI Loyalty Cloud
Year launched2017
StatusActive
Location107 Cheapside, London, United Kingdom
Countries servedGlobal
Languages6
Integrations24+
Free tier
Free trial
Contact salesYES

About Antavo

Antavo is a loyalty program software from AI Loyalty Cloud that engages non-loyalty members and builds customer loyalty programs faster with its AI-powered management tools. It provides Developer Access, Reporting, Program Types, a Loyalty Blog, and the option to book a call, so organizations can use data-driven insights and improve customer engagement. Antavo’s features facilitate the creation and management of diverse loyalty programs while allowing for effective tracking of performance metrics. This software is designed to connect businesses with their customers, teams, and systems to foster loyalty. Key capabilities: Developer Access Reporting ‘26 Program Types Loyalty Blog Booking Options Best for: businesses that need to implement and manage effective customer loyalty programs.

Antavo stands out in the increasingly crowded loyalty software landscape as a powerful, AI-enabled loyalty management platform purpose-built for brands seeking to drive deeper engagement and long-term customer retention. As a true AI Loyalty Cloud, Antavo is architected not only to help businesses design loyalty programs, but to empower them with the tools to personalize and optimize these programs across the entire customer lifecycle. From the outset, the platform emphasizes intelligent, real-time loyalty orchestration, thanks in large part to Timi AI—Antavo’s proprietary agentic AI assistant. This innovation enables marketing and CRM professionals to generate loyalty strategies, launch programs, and make iterative improvements with minimal reliance on engineering resources. Its intelligent suggestions for optimizing workflows and customer journeys make Antavo especially suitable for brands aiming to turn data-driven insights into actionable customer experiences. One of Antavo’s core differentiators lies in its flexibility and intuitive user interface. The platform features a user-friendly Management UI (MUI) that makes setting up and managing loyalty programs approachable for both marketers and technical teams.

Pros & Cons

What users like
  • +Easy-to-use platform with seamless CMS and database integration.
  • +Strong customer support and product team assistance.
  • +Fast implementation and quick vendor integrations.
  • +Innovative and flexible loyalty program solutions.
  • +Helps businesses track and improve customer engagement.
  • +Continuous feature improvements and updates.
  • +Provides instant rewards without code development.
  • +Dedicated customer success managers for guidance.
What users flag
  • Occasional delays in ticket response times.
  • Some features could be more tailored for B2B segments.
  • Initial onboarding process could be smoother.
  • Early engagement after launch may require more support.
  • Requires technical knowledge for some advanced configurations.

Features

Key features

AI-Driven End-to-End Loyalty Management (Timi AI & Agentic AI)
Antavo uniquely leverages Agentic AI (Timi AI) across the entire loyalty program lifecycle, from initial concept planning (Planner) and implementation (Loyalty Engine) to ongoing optimization (Optimizer). This AI enhancement makes loyalty management more accessible, smoother, and empowers teams with intelligent assistance.
Composability & API-First Technology
Antavo is built on a composable, API-first architecture, allowing it to seamlessly integrate with existing martech stacks like CDPs, marketing automation, and CRMs. This flexibility is crucial for businesses seeking to build highly customized and interconnected loyalty ecosystems without limitations.
Flexible, No-Code Workflows Editor
Antavo offers a best-in-class, drag-and-drop Workflows editor that requires zero coding. This empowers marketing teams to design complex loyalty logic, automate campaigns, and customize customer journeys without relying on developers.
Omnichannel & Multi-Brand/Multi-Country Capabilities
The platform scales to enterprise-level needs, supporting multi-brand, multi-country, and omnichannel loyalty programs. This ensures a consistent and unified customer experience across all touchpoints and geographical markets.
Gamification, Challenges & Receipt Scanning
Antavo goes beyond traditional points programs with advanced gamification features, including Challenges to shape customer behavior in a fun, competitive way, and unique Receipt Scanning to capture invisible retail purchases and unify online-offline data.
Diverse Loyalty Program Types
Antavo supports a wide array of loyalty program models, including Earn & Burn, Tiered, Lifestyle, Perks, Gamified, Loyalty Communities, Hybrid, and Coalition programs. This versatility allows businesses to design a reward concept that precisely matches their unique KPIs.

Additional features

Promotion Engine
Attracts customers with various promotional campaigns.
Planner
Helps scope loyalty concepts and plan loyalty programs.
Optimizer
Tools to measure, analyze, and optimize loyalty programs.
Timi AI
An AI-powered customer loyalty assistant that enhances all Antavo technologies.
Loyalty Engine
The core platform for building and managing customer loyalty programs.
Points Economy
Manages all point-related activities, including earning and burning.
Tier Management
Customizes loyalty tiers for different customer segments.
Clubs
Enables customers to earn and burn points collaboratively in groups.
Rewards
Allows building a personalized catalog of rewards for members.
Workflows
Flexible, no-code tool to manage loyalty logic and automate campaigns.
Digital Wallet
Helps design a digital loyalty card for customer convenience.
Challenges
Gamified way to shape customer behavior.
Receipt Scanning
Captures offline retail purchases by scanning receipts.
Gamification and Referrals
Engages members through game-like elements and referral incentives.
Data Management and Compliance
Ensures secure and compliant handling of customer data (GDPR, ISO Certifications).
Security
Provides features to ensure businesses trust Antavo with their data.
Performance
Designed to scale loyalty programs with business needs (high-performance APIs, 1 billion+ events/year).
Quarterly Product Releases
Regular updates and new feature rollouts.
API Documentation
Provides resources for developers to integrate with Antavo's API.
User Manual
Comprehensive guide for familiarizing users with the products.
Earn & Burn Loyalty Programs
Traditional loyalty model where customers earn points and redeem them for rewards.
Tiered Loyalty Programs
Programs with different membership levels offering varying benefits.
Lifestyle Loyalty Programs
Focuses on rewarding activities aligned with customer lifestyles.
Perks Loyalty Programs
Offers exclusive benefits and privileges.
Gamified Loyalty Programs
Incorporates game mechanics to boost engagement.
Loyalty Communities
Builds groups where customers can interact and earn/burn points together.
Hybrid Loyalty Programs
Combines elements of different loyalty program types.
Coalition Loyalty Programs
Allows multiple brands to participate in a shared loyalty program.
Concept Whiteboard
A tool for brainstorming and planning loyalty program concepts.
Journey Editor
Helps design and manage customer journeys within the loyalty program.
Loyalty Program Overview
Provides a high-level view of the program's structure and performance.
Customer Insights
Tools for analyzing customer behavior and trends.
Reporting
Generates reports on loyalty program performance.
Scales up to Enterprise-level
Designed to handle large volumes of data and complex program structures.
Multi-brand, Multi-country Capabilities
Supports loyalty programs across multiple brands and geographical regions.
Omnichannel Capabilities
Integrates loyalty activities across various customer touchpoints (online, offline, mobile).
Marketing Automation Integrations
Connects with marketing automation platforms (e.g., Klaviyo, Braze, Salesforce Marketing Cloud, Iterable, Emarsys, Selligent, Adobe Marketo Engage, Dotdigital, Insider).
CDP Integrations
Connects with Customer Data Platforms (e.g., Segment, mParticle, Tealium, Zeotap, Treasure Data, Exponea).
CRM Integrations
Connects with Customer Relationship Management systems (e.g., Salesforce Sales Cloud, Microsoft Dynamics 365).
Ecommerce Integrations
Connects with eCommerce platforms (e.g., Shopify, Magento, Salesforce Commerce Cloud, SAP Commerce Cloud).
Activity Tracker Integrations
Connects with activity tracking tools (e.g., Mixpanel, Google Analytics 4).
Social Integrations
Connects with social media platforms (e.g., Facebook).
Wallets Integrations
Connects with digital wallet providers (e.g., Apple Wallet, Google Pay).
Personalization Integrations
Connects with personalization platforms (e.g., Dynamic Yield, Optimizely, Bloomreach).
Reviews Integrations
Connects with customer review platforms (e.g., Yotpo).
API-First Approach
Technology designed for flexible and extensive integrations via API.
Quarterly Product Releases
Regular updates and new features released every quarter.
Loyalty Genius AI
An AI tool mentioned in resources, likely related to strategy or insights.
Downloadable Worksheets
Resources for planning loyalty programs.
Case Studies
Examples of successful loyalty program implementations.
Replatforming & Migration Hub
Resources for businesses moving to Antavo from other loyalty platforms.
Events
Participation in industry events.
News
Updates and announcements from Antavo.
Antavo Academy
Educational resources for users.
Loyalty Stories Podcast
Podcast about loyalty programs.
Video Library
Collection of videos about Antavo and loyalty.
Release Notes
Documentation detailing product updates.
NRDI Project
Specific project related to research and development.
Support
Customer support services.

Pricing

Free trial
Free version
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Countries & Languages

Global
Countries served
6
Interface languages
20
Billing currencies

Interface languages

EnglishSpanishFrenchGermanItalianPortuguese.

Billing currencies

🇺🇸USD🇪🇺EUR🇬🇧GBP🇦🇺AUD🇨🇦CAD🇯🇵JPY🇨🇭CHF🇨🇳CNY🇮🇳INR🇲🇽MXN🇸🇬SGD🇭🇰HKD🇸🇪SEK🇳🇿NZD🇰🇷KRW🇳🇴NOK🇿🇦ZAR🇷🇺RUB🇧🇷BRL🇹🇼TWD

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