About Bïrch
Bïrch is an AI-assisted ad automation platform for performance marketers. It supports rule-based automation and provides AI-driven recommendations for ad campaigns on Meta, Google, TikTok, and Snapchat.
Bïrch, formerly known as Revealbot, is an AI-assisted ad automation platform designed for performance marketing teams. It centralizes ad management for major platforms including Meta, Google, TikTok, and Snapchat. The core of the product is its powerful rule-based automation engine, which allows users to create complex, nested rules to manage bids, budgets, and ad statuses. This is augmented by an AI co-pilot that analyzes account performance and existing rules to provide actionable recommendations and identify potential issues. Key features include bulk ad launching, automated post boosting, creative analysis tools, and customizable cross-platform reporting. Bïrch offers a 14-day free trial and has several pricing tiers based on monthly ad spend, starting from $49/month. The platform is web-based and includes a mobile app. Support is available via email and live chat on higher-tier plans.
Pros & Cons
- Automates ad management across multiple major platforms like Meta, Google, TikTok, and Snap.
- Offers a powerful and flexible rule-based automation builder with nested conditions.
- Provides AI-driven insights and suggestions to optimize campaign strategy.
- Includes pre-built automation strategies and templates for quick setup.
- Offers a 14-day free trial without requiring a credit card.
- Pricing is based on monthly ad spend, which can become costly for high-volume advertisers.
- Live chat support is only available on the more expensive 'Pro' and 'Enterprise' plans.
- The full feature set, including advanced integrations, is reserved for higher-tier plans.
Features
Key features
Create complex automation rules with nested conditions and multiple actions to fine-tune ad performance.
An AI engine analyzes your ad account data and automation rules to find contradictions, gaps, and suggest fixes.
Manage and automate ad campaigns across Meta (Facebook & Instagram), Google, TikTok, and Snapchat from a single interface.
Set up and launch multiple ad sets at once, each containing up to 50 ads, to scale campaigns quickly.
Generate scheduled, cross-platform reports with white-label options to track performance and share insights with stakeholders.
Automatically surfaces insights about ad creative performance, including top ads, fatigued ads, and video performance.
Automatically turn high-performing organic Facebook and Instagram posts into ads based on custom conditions like engagement or keywords.
Additional features
Create custom metrics using calculations or data from Google Sheets to trigger automations.
Use ready-made rule bundles and templates for common tasks like scaling, testing, and risk control.
Receive notifications for important campaign events and performance changes directly in Slack or via email.
Track all actions taken by automated rules to understand their impact and troubleshoot issues.
Identify which audiences are performing best and which are not delivering results.
The platform identifies ads that are likely to fail platform validation before they are launched.
Manage ad campaigns on the go with a dedicated mobile application.
Trigger automations based on data in a Google Sheet and create unique metrics from spreadsheets.
Pricing
Monthly plans
- Workspaces with Overview
- Post boosting
- Reports
- Activity page
- Integration with Slack
- Support via email
For monthly ad spend up to $10k. Billed as $99/mo, but a slider on the page shows $49 for up to $10k spend.
Source: vendor pricing page →- All Essential features
- Automated rules and strategies
- Explorer, Launcher, Stage
- Top audiences
- Custom metrics and timeframes
- Custom and lookalike audience builder
- Integration with Slack, Google Sheets, AppsFlyer, Hyros, etc.
- Support via live chat
For monthly ad spend up to $10k.
Source: vendor pricing page →Custom plan for large marketing teams. Includes tailored solutions, onboarding help, and premium support.
Source: vendor pricing page →Annual plans
- Workspaces with Overview
- Post boosting
- Reports
- Activity page
- Integration with Slack
- Support via email
For monthly ad spend up to $10k. Annual price offers a discount (equivalent of 2 months free).
Source: vendor pricing page →- All Essential features
- Automated rules and strategies
- Explorer, Launcher, Stage
- Top audiences
- Custom metrics and timeframes
- Custom and lookalike audience builder
- Integration with Slack, Google Sheets, AppsFlyer, Hyros, etc.
- Support via live chat
For monthly ad spend up to $10k. Annual price offers a discount (equivalent of 2 months free).
Source: vendor pricing page →Countries & Languages
Interface languages
Billing currencies
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About Bïrch
Bïrch is an AI-assisted ad automation platform for performance marketers. It supports rule-based automation and provides AI-driven recommendations for ad campaigns on Meta, Google, TikTok, and Snapchat.
Bïrch Details
Bïrch's In-App Market Place
Does Bïrch have an in-app market place?
Yes
How many Mini-Apps in the marketplace?
0
Mini Apps
Pricing Options
Plans
Monthly plans
- Workspaces with Overview
- Post boosting
- Reports
- Activity page
- Integration with Slack
- Support via email
For monthly ad spend up to $10k. Billed as $99/mo, but a slider on the page shows $49 for up to $10k spend.
Source: vendor pricing page →- All Essential features
- Automated rules and strategies
- Explorer, Launcher, Stage
- Top audiences
- Custom metrics and timeframes
- Custom and lookalike audience builder
- Integration with Slack, Google Sheets, AppsFlyer, Hyros, etc.
- Support via live chat
For monthly ad spend up to $10k.
Source: vendor pricing page →Custom plan for large marketing teams. Includes tailored solutions, onboarding help, and premium support.
Source: vendor pricing page →Annual plans
- Workspaces with Overview
- Post boosting
- Reports
- Activity page
- Integration with Slack
- Support via email
For monthly ad spend up to $10k. Annual price offers a discount (equivalent of 2 months free).
Source: vendor pricing page →- All Essential features
- Automated rules and strategies
- Explorer, Launcher, Stage
- Top audiences
- Custom metrics and timeframes
- Custom and lookalike audience builder
- Integration with Slack, Google Sheets, AppsFlyer, Hyros, etc.
- Support via live chat
For monthly ad spend up to $10k. Annual price offers a discount (equivalent of 2 months free).
Source: vendor pricing page →Accepted Payment Currencies
USD
Pros & Cons
- Automates ad management across multiple major platforms like Meta, Google, TikTok, and Snap.
- Offers a powerful and flexible rule-based automation builder with nested conditions.
- Provides AI-driven insights and suggestions to optimize campaign strategy.
- Includes pre-built automation strategies and templates for quick setup.
- Offers a 14-day free trial without requiring a credit card.
- Pricing is based on monthly ad spend, which can become costly for high-volume advertisers.
- Live chat support is only available on the more expensive 'Pro' and 'Enterprise' plans.
- The full feature set, including advanced integrations, is reserved for higher-tier plans.
Bïrch's Support Options
Live Chat
AvailableBïrch's Alternatives
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