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Blocks Edit

by Blocks Edit - Blocks Edit · Since 2017
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ActiveAvailable globallyCloud
Quick facts
VendorBlocks Edit - Blocks Edit
Year launched2017
StatusActive
LocationPhiladelphia, PA 19125, United States
Countries servedGlobal
Languages1
Integrations3+
Free tierN/A
Free trialN/A
Contact salesN/A

About Blocks Edit

Blocks Edit is a modular email design software from Blocks Edit that helps in designing and developing branded marketing emails. It provides integrations, reusability of assets, and tips for email design so users can create consistent and effective email campaigns. The platform allows users to utilize a master template, view example modular templates, and learn about various email types for improved design efficiency. Additionally, users can get started quickly and sign up for free, which makes it accessible for businesses of all sizes. Key capabilities: email design system guide modular template examples last minute requests email design tips asset reusability Best for: marketers and designers that need to create branded marketing emails efficiently.

Blocks Edit is a highly effective and flexible tool for teams seeking to streamline content production while maintaining strict brand and design integrity. By allowing designers and developers to create custom HTML templates that can then be visually edited by marketers, it eliminates the inefficiencies of traditional content updates. Its core strength is its HTML-first, platform-agnostic approach, which provides exceptional control and prevents vendor lock-in. For teams that have a custom design or need to enforce brand guidelines rigorously, Blocks Edit offers a powerful solution that separates code from content. However, this approach requires an initial HTML template and has a steeper learning curve than simple, out-of-the-box builders. It is a premium product best suited for teams with existing design assets and the need for a collaborative, high-quality content production workflow, rather than for beginners seeking a quick-start template builder.

Pros & Cons

Pros
  • Easy to set up and use
  • Separates content from design/code
  • Maintains brand consistency
  • Platform-agnostic (no vendor lock-in)
  • Streamlines workflow for teams
  • Revision history for version control
  • Team commenting and collaboration
  • Customizable workflow integration
  • Automated image optimization
  • Generous free plan
Cons
  • Requires initial HTML template for visual editing
  • More complex than out-of-the-box template builders
  • Less polished for content-only changes compared to full CMS
  • Learning curve for understanding its template format
  • Relies on web-based interface for management

Features

Key features

HTML-First Visual Editing

Turns any HTML design visually editable with point-and-click editing.

Design System Components

Enables creating standardized drag-and-drop patterns for on-brand consistency.

Separation of Content and Design

Updates content as data while keeping the core design code intact.

Pure Static Site Generation

Exports clean HTML and CSS, without backend or framework bloat.

Platform-Agnostic Workflow

Works with standard web protocols, allowing export to any hosting or email service.

Additional features

Template Editor

A visual editor for setting editable properties on HTML templates.

Instant Editing

Automatically enables inline editing upon HTML import.

Revision History

Tracks updates and allows reverting to previous versions.

Team Collaboration

Supports team commenting and review workflows.

Custom Workflows

Automates asset exporting and integrates with other tools.

Production Calculator

Estimates efficiency gains using design system and visual CMS.

Accessibility Tools

Provides features to ensure accessibility best practices are met.

Placeholder Content

Uses placeholder content to guide editors.

Image Optimization

Automates scaling, cropping, and compression of images.

Custom Form Builder

Creates customized forms that integrate with any form processor.

Content Library

Allows pinning and reusing content across campaigns.

Checklist

Provides a checklist of reminders before campaigns are published.

Preview Tools

Previews emails for mobile and dark mode.

Export Options

Exports code and assets for any host or email provider.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Monthly plans

Solo
USD 25/mo
billed monthly

Countries & Languages

Global
Countries served
1
Interface languages
1
Billing currencies

Interface languages

English

Billing currencies

🇺🇸USD

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