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About Branch Metrics

Branch Metrics is a mobile attribution platform from Branch Metrics - Branch.io that provides advanced mobile app analytics and deep link solutions to support app growth and user engagement. It combines mobile attribution, analytics, and deep linking to help businesses measure performance and understand user behavior. Branch Metrics helps users engage in a virtuous cycle of data-driven decisions, improving retention and conversion rates. The platform provides insights into user journeys and campaign effectiveness, allowing developers to refine their marketing strategies. Key capabilities: mobile attribution advanced analytics deep linking user engagement performance tracking Best for: app developers and marketers that need to measure app performance and improve user acquisition.

Branch Metrics Details

Vendor
Branch Metrics - Branch.io
Year Launched
2014
Location
Palo Alto, California
Deployment
cloud
Training Options
documentation, videos, live online, in person
Countries Served
All Countries
Languages
English
Users
Large enterprises, Medium-sized businesses, Mobile app developers, Marketing teams
Industries Served
E-commerce, Media & Entertainment, Finance, Travel, Health & Fitness, Retail
Tags
Mobile attribution, deep linking, mobile growth, user engagement, cross-platform measurement

Branch Metrics's In-App Market Place

Does Branch Metrics have an in-app market place?

Yes

How many Mini-Apps in the marketplace?

1

Mini Apps

N/A

Pricing Options

Free trial
Free version
Request a quote
Promo Offer

Accepted Payment Currencies

Usd ($), Eur (€), Gbp (£), Aud ($), Cad ($), Jpy (¥), Cny (¥), Inr (₹), Rub (₽)

Pros & Cons

  • Comprehensive Attribution: Provides detailed insights into user acquisition and engagement.
  • Cross-Platform Support: Seamlessly tracks users across web and mobile platforms.
  • User-Friendly Interface: Easy to set up and use.
  • Robust Reporting: Offers detailed and customizable reports.
  • Strong Customer Support: Highly responsive and helpful support team.
  • Complex Setup: Initial setup can be complex for non-technical users.
  • Cost: Can be expensive for smaller businesses.
  • Learning Curve: Some features have a steep learning curve.
  • Limited Free Tier: Free tier has limited features.
  • Integration Issues: Occasional issues with third-party integrations.

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