About Casted
Casted is a podcast content marketing platform from Casted that helps B2B brands execute effective podcast strategies. It combines hosting, repurposing, and measuring features so brands can drive real business results. Casted changes podcasts from standalone channels into integrated marketing tools. Designed to address the high failure rate of brand podcasts, it allows users to use the untapped power of audio content. Key capabilities: Integrations Insights Promotions Start-ups Enterprise Best for: B2B brands that need a strategic approach to podcast content marketing.
Casted Details
Vendor
Casted
Year Launched
2019
Location
1032 E Washington St, Suite B, Indianapolis, Indiana 46202, US
Deployment
cloud
Training Options
Countries Served
All Countries
Languages
English, Spanish, French, German, Italian, Portuguese
Users
B2B Marketers, Content Strategists, Podcast Producers, Video Marketing Managers, Marketing Operations Managers, Demand Generation Specialists, Digital Marketing Directors, CMOs (Chief Marketing Officers), Content Marketing Managers, Marketing Analysts
Industries Served
B2B Technology, SaaS, Professional Services, Financial Services, Healthcare Technology, Marketing Agencies, Cybersecurity, HR and Recruitment Tech, Enterprise Software, Education Technology
Tags
Content Marketing, Casted
Casted's In-App Market Place
Does Casted have an in-app market place?
Yes
How many Mini-Apps in the marketplace?
1
Mini Apps
N/A
Pricing Options
Free trial
Free version
Request a quote
Promo Offer
Accepted Payment Currencies
USD ($), EUR (€), GBP (£), AUD (A$), CAD (C$), JPY (¥), CNY (¥), INR (₹), RUB (₽)
Pros & Cons
- Features tools for creating SEO-optimized clips, audiograms, and videograms to increase audience engagement.
- Provides advanced audience insights, including engagement metrics and company information, syncing with CRM and marketing automation systems.
- Centralized content hubs simplify multimedia storage and distribution while offering semantic AI search for easy content retrieval.
- Custom branded landing pages are auto-generated based on brand guidelines.
- Integrates seamlessly with platforms like WordPress and HubSpot for embedding multimedia in blog posts.
- Offers real-time data tracking, heat maps, and tailored content recommendations.
- Primarily targets B2B marketers, which might limit its appeal to smaller creators or B2C-focused businesses.
- Heavy reliance on AI recommendations may limit creative freedom or manual adjustments for specific audiences.
- Limited details on pricing or tier structures provided upfront.
Casted's Support Options
Contact
+1 317-283-9691