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About CRM&Bonus

CRM&Bonus is a CRM software from CRMBonus that supports sales growth with tools designed to attract, convert, and retain customers in both physical and online retail. It provides customer relationship management, analytics, and marketing automation so businesses can improve engagement and sales performance. With over 1,700 successful case studies and a reported impact of R$ 30 million, CRM&Bonus demonstrates its effectiveness in varying retail environments. The platform is capable of integrating with multiple sales channels, tracking customer interactions, and providing actionable insights. Key capabilities: customer relationship management marketing automation sales analytics multi-channel integration performance tracking Best for: retailers that need to improve customer engagement and drive sales growth.

CRM&Bonus Details

Vendor
CRMBonus
Year Launched
2018
Location
R. Minas Gerais, 316 - Higienópolis, São Paulo - SP, 01244-000
Deployment
cloud
Training Options
videos, demo
Countries Served
All Countries
Languages
English, Spanish, French, German, Italian, Portuguese, Russian, Chinese, Japanese, Korean, Arabic
Users
Retail Store Managers, Marketing Managers, CRM Specialists, E-commerce Managers, Sales Executives, Customer Experience Analysts, Business Development Managers, Loyalty Program Coordinators, Brand Managers, Data Analysts
Industries Served
Fashion & Apparel, Beauty & Cosmetics, Home & Furniture, Retail (General), E-commerce, Pharmacies, Supermarkets & Grocery Stores, Consumer Electronics, Sports & Fitness, Health & Wellness
Tags
Customer Loyalty, CRM, CRMBonus

CRM&Bonus's In-App Market Place

Does CRM&Bonus have an in-app market place?

Yes

How many Mini-Apps in the marketplace?

1

Mini Apps

N/A

Pricing Options

Free trial
Free version
Request a quote
Promo Offer

Accepted Payment Currencies

USD ($), EUR (€), GBP (£), CAD ($), AUD ($), JPY (¥), CNY (¥), INR (₹), RUB (₽)

Pros & Cons

  • Full-Funnel Coverage: Offers solutions from attraction to reactivation, addressing every stage of the retail customer journey.
  • Strong Case Studies: Impressive client wins (e.g. R$ 30 million in incremental revenue, 100k customer reactivations).
  • Industry Tailoring: Specific strategies for Fashion, Pharmacy, Home, and E-commerce sectors.
  • Extensive Integration: Over 300 integrations with ERPs, POS, and e-commerce platforms.
  • Multi-Channel Tools: Includes features like Giftback, Bonus Vouchers, CRMAds, and Conversational Commerce.
  • Overload of Messaging: The wide breadth of content and buzzwords can overwhelm without simplifying key value props.
  • Impact Clarity: While client stories are compelling, it’s not always clear how success was directly driven by their tools.
  • Lack of Pricing/Tech Detail: Limited transparency on cost structure, technical setup, or security protocols.
  • Localization Needs: Heavy Brazil-centric focus—may require customization for broader global adoption.

CRM&Bonus's Support Options

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