About Edna
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edna presents itself as an industry-leading omnichannel solution, meticulously designed to elevate customer care and foster enduring customer relationships. Its primary purpose is to empower businesses to connect and converse with their clientele across a diverse array of digital channels, ensuring a seamless and efficient two-way communication flow. The platform robustly supports popular messaging applications such as WhatsApp Business Platform, Apple Messages for Business, and Viber for Business, alongside PUSH Messages, Web and Mobile In-App Live Chat, and traditional SMS. Beyond mere connectivity, edna's comprehensive suite includes advanced functionalities like Notifications & Scenarios, a sophisticated Contact Center, and Verifications, all geared towards enabling 24x7 customer support, running highly targeted campaigns, and driving significant business outcomes. The software is strategically built to help companies engage customers with relevant promotional messages and exclusive offers, convert curious visitors into paying customers by facilitating actions like sign-ups, document uploads, user authentication, and payments directly within messenger interfaces, and nurture long-lasting relationships through multi-channel support and timely re-engagement efforts.
Pros & Cons
- +True Omnichannel Support – Centralized control over all major messaging platforms
- +Enterprise-Ready Deployment – Cloud, on-prem, or hybrid hosting
- +Advanced Automation & Scenarios – Suitable for scaling operations and support
- +Highly Customizable – Open API access and legacy system compatibility
- +Strong Industry Adoption – Trusted by major banks and consumer brands
- −Pricing Not Transparent – Requires inquiry for quotes
- −May Be Complex for Small Teams – Enterprise focus might overwhelm small orgs
- −Limited Public Documentation – Some technical details not readily available online
- −No Mention of AI-Powered Insights – Intelligence is more process-based than predictive
- −UI/UX Details Not Promoted – Less emphasis on design/interface features
Features
Key features
- Omnichannel Communication – Engage across WhatsApp, Apple Business Chat, Viber, SMS, Push, Web & In-App Chat
- Chat Center – Unified communication hub for real-time and asynchronous messaging
- Seamless Legacy System Integration – Connects with existing ERP/CRM systems
- Open APIs – Full API support for message statuses, templates, audience uploads
- Data Security – Hacker-proof architecture with enterprise-grade security
- Deployment Flexibility – Cloud, on-premise, and hybrid deployments
- KPI Dashboards – Smart performance tracking dashboards
- Intelligent Virtual Agent – Automation-ready chatbot support
Additional features
- Messaging Channels – WhatsApp, Apple Business, Viber, SMS, Push Notifications
- Live Chat – Web & Mobile In-App Live Chat
- Contact Center Integration – Enables agent-assisted and bot-assisted support
- Customer Verification – Built-in identity and document verification tools
- Notifications & Scenarios – Workflow-based message automation
- Open APIs – Extensive API access for customization and integration
- Legacy System Support – Easy integration with ERP, CRM, and other systems
- 24/7 Customer Support – Supports automation and human agent handling
- Consent Management – Ensures compliant, permission-based outreach
- Campaign Management – Personalized offers, promotions, alerts
- Unified Interface – Single dashboard for all conversations
- Smart Dashboards – Monitor team KPIs and customer engagement metrics
- Custom Workflows – Use templates and triggers for automation
- Mobile App Integration – App-based live chat integration
- Industry Templates – Tailored workflows per sector (e.g., banking, healthcare)
- Data Encryption – End-to-end secure communications
- Tools – WhatsApp Widget, Link Generator, QR Code Generator
Pricing
Countries & Languages
Available in
Interface languages
Billing currencies
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About Edna
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Edna Details
Edna's In-App Market Place
Does Edna have an in-app market place?
Yes
How many Mini-Apps in the marketplace?
0
Mini Apps
Pricing Options
Accepted Payment Currencies
USD ($), EUR (€), GBP (£), JPY (¥), CAD (C$), AUD (A$), CHF (CHF), CNY (¥), SEK (kr), NZD (NZ$)
Pros & Cons
- True Omnichannel Support – Centralized control over all major messaging platforms
- Enterprise-Ready Deployment – Cloud, on-prem, or hybrid hosting
- Advanced Automation & Scenarios – Suitable for scaling operations and support
- Highly Customizable – Open API access and legacy system compatibility
- Strong Industry Adoption – Trusted by major banks and consumer brands
- Pricing Not Transparent – Requires inquiry for quotes
- May Be Complex for Small Teams – Enterprise focus might overwhelm small orgs
- Limited Public Documentation – Some technical details not readily available online
- No Mention of AI-Powered Insights – Intelligence is more process-based than predictive
- UI/UX Details Not Promoted – Less emphasis on design/interface features
Edna's Support Options
Email Address
info@edna.ioDocumentation
https://docs.edna.io/Edna's Alternatives
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