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FireText

by FireText Communications Ltd · Since 2007
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Quick facts
VendorFireText Communications Ltd
Year launched2007
StatusActive
LocationOffices in Reigate, Surrey and Falmouth, Cornwall, UK
Countries servedN/A
Languages1
Integrations23+
Free tierNO
Free trialYES
Contact salesNO

About FireText

FireText is a UK-based bulk SMS and text marketing platform for businesses. It enables sending marketing and transactional messages, two-way communication, campaign scheduling, and performance tracking through analytics and reporting.

FireText is a comprehensive SMS marketing platform designed to help UK businesses communicate with their customers. The service focuses on providing a user-friendly online system for sending bulk and individual text messages, supporting both marketing campaigns and transactional notifications. Key features include two-way messaging, detailed delivery reporting, message scheduling, and robust contact management. For developers, FireText offers a RESTful API and SDKs to integrate SMS functionality into other software. The platform also supports features like email-to-SMS, URL tracking for campaign analysis, and SMS keywords for lead generation. FireText emphasizes security and compliance, holding certifications like ISO27001 and Cyber Essentials Plus. While pricing information was not accessible during this review, the platform offers a free trial. Support is available via phone, email, and live chat during UK business hours.

Pros & Cons

Pros
  • Offers a comprehensive suite of SMS marketing features including bulk sending, scheduling, and two-way communication.
  • Provides a developer-friendly API and SDK for custom integrations.
  • Strong focus on security and compliance with multiple certifications like ISO27001 and Cyber Essentials Plus.
  • Supports numerous third-party integrations, including Zapier, Salesforce, and Mailchimp.
  • Offers a free trial for new users to test the platform.
Cons
  • Support is limited to UK business hours (Mon-Fri 09:30-17:30).
  • The platform is primarily focused on the UK market, which may be a limitation for international businesses.

Features

Key features

Send Online SMS

Send bulk or individual text messages for marketing and transactional purposes directly from the online platform.

Two-Way Messaging

Engage in conversations with customers by sending and receiving text messages.

Delivery Reporting

Track the success of SMS campaigns with detailed reports on which messages were delivered and which failed.

Developer API

Integrate SMS capabilities into other applications and systems using a RESTful API and SDKs.

Contact Management

Organize contacts into groups, import via CSV, and manage opt-outs.

Message Scheduling

Schedule messages to be sent at a specific time and date, with options for recurring sends.

URL Tracking

Shorten links within messages and track click-through rates to measure campaign engagement.

Email to SMS

Send and receive SMS messages directly from an email client.

Additional features

SMS Keywords

Generate leads by allowing customers to opt-in to lists by texting a specific keyword.

SMS Throttling

Split large campaigns into smaller batches sent at intervals to manage inbound responses.

Message Personalization

Use merge tags to personalize messages with customer-specific information like names.

Sub-Accounts

Manage multiple users and accounts with permission controls for enterprise use.

Editable Templates

Create and save message templates for quick and consistent communication.

Vanity URL

Brand the shortened URLs used in messages to build trust and increase engagement.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Countries & Languages

Countries served
1
Interface languages
Billing currencies

Interface languages

English

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