About IfThenAds
An ad automation platform that uses external data like weather, budget pacing, and earthquakes to automatically manage and optimize Google Ads campaigns.
IfThenAds is an ad automation platform designed to help marketers manage Google Ads campaigns using real-world external data. Acting as automated 'IfThens', the platform connects directly to Google Ads to pause, enable, or adjust bids based on triggers like weather conditions, budget pacing, and seismic activity. It offers three main pricing tiers—Basic, Pro, and Agency—along with a free plan that provides three active IfThens for 45 days. Support is available via email and an in-app chat widget. While currently limited to Google Ads, the vendor plans to expand compatibility to Facebook Ads in the future.
Pros & Cons
- The platform automates Google Ads campaigns based on real-time external data like weather and earthquakes.
- Users can start with a free plan that provides three active IfThens for 45 days without requiring a credit card.
- All paid subscription plans support unlimited Google Ads accounts, campaigns, and team members.
- The software currently only supports Google Ads, with no active integration for Facebook Ads or other platforms.
- No refunds are offered on paid subscriptions, meaning users must rely on the trial period to evaluate the service.
Features
Key features
Automates ad spend with lifetime and accelerating budget models to prevent overspending.
Automatically pauses, enables, or adjusts bids for Google Ads campaigns based on local weather conditions.
Pauses campaigns automatically when landing pages unexpectedly break.
Automatically monitors geo-locations for seismic activity to adjust or pause ads.
Connects directly with Google Ads accounts to automate campaign levers.
Additional features
Sets a lifetime budget and automatically adjusts daily budgets to hit the target spend.
Slowly scales up campaigns daily to allow for targeting analysis before budget is fully spent.
Triggers campaigns based on temperature, pressure, humidity, wind, and precipitation.
Refreshes local weather data once per hour to ensure ad relevance.
Automatically monitors targeted locations for earthquakes to control ad visibility.
Allows unlimited Google Ads accounts and campaigns across all plan tiers.
Offers customizable check frequencies on the agency plan tier.
Supports unlimited teams and members across all subscription plans.
Pricing
Monthly plans
- 8 Active IfThens
- No hidden or extra fees
- Unlimited teams and members
- Unlimited Google Ads accounts & campaigns
- 25 Active IfThens
- No hidden or extra fees
- Unlimited teams and members
- Unlimited Google Ads accounts & campaigns
- 200 Active IfThens
- Customizable Check Frequency
- No hidden or extra fees
- Unlimited teams and members
- Unlimited Google Ads accounts & campaigns
Countries & Languages
Interface languages
Billing currencies
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About IfThenAds
An ad automation platform that uses external data like weather, budget pacing, and earthquakes to automatically manage and optimize Google Ads campaigns.
IfThenAds Details
IfThenAds's In-App Market Place
Does IfThenAds have an in-app market place?
Yes
How many Mini-Apps in the marketplace?
0
Mini Apps
Pricing Options
Plans
Monthly plans
- 8 Active IfThens
- No hidden or extra fees
- Unlimited teams and members
- Unlimited Google Ads accounts & campaigns
- 25 Active IfThens
- No hidden or extra fees
- Unlimited teams and members
- Unlimited Google Ads accounts & campaigns
- 200 Active IfThens
- Customizable Check Frequency
- No hidden or extra fees
- Unlimited teams and members
- Unlimited Google Ads accounts & campaigns
Accepted Payment Currencies
USD
Pros & Cons
- The platform automates Google Ads campaigns based on real-time external data like weather and earthquakes.
- Users can start with a free plan that provides three active IfThens for 45 days without requiring a credit card.
- All paid subscription plans support unlimited Google Ads accounts, campaigns, and team members.
- The software currently only supports Google Ads, with no active integration for Facebook Ads or other platforms.
- No refunds are offered on paid subscriptions, meaning users must rely on the trial period to evaluate the service.
IfThenAds's Support Options
Email Address
support@ifthenads.comContact
+1 (530) 725-1254IfThenAds's Alternatives
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