Influencity logo

Influencity

by Influencity · Since 2014
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ActiveAvailable globallyCloud
Quick facts
VendorInfluencity
Year launched2014
StatusActive
LocationCalle del Príncipe, 12, Madrid, Madrid 28012, ES
Countries servedGlobal
Languages2
IntegrationsN/A
Free tierNO
Free trialYES
Contact salesNO

About Influencity

Influencity is a premier "Command Center" for influencer marketing.

Influencity is a premier "Command Center" for influencer marketing. Its greatest strength lies in its data-driven approach to discovery—it allows brands to stop guessing and start using AI to find the perfect creator fit. While it lacks internal payment processing, it more than makes up for it with a best-in-class IRM and an interface that makes managing 100+ influencers feel as simple as managing five. It is an essential tool for any brand or agency looking to move from manual spreadsheets to a professional, scalable influencer strategy.

Pros & Cons

Pros
  • Exceptional AI at detecting bot followers, which protects brand budgets.
  • One of the most intuitive and modern UIs in the SaaS marketing space.
  • Excellent data for non-English speaking markets, particularly Europe and Latin America.
Cons
  • Depending on the social platform's API changes, data depth for platforms like TikTok can occasionally fluctuate.
  • It does not currently handle the actual financial transaction to pay influencers

Features

Key features

Automated Reporting

Generates comprehensive PDF or live-link reports showing total reach, engagement, and estimated Earned Media Value (EMV).

Campaign Management

A workflow tool to set goals, track content deliverables, and monitor influencer performance in real-time.

Influencer Relationship Management (IRM)

A CRM tailored for influencers that organizes contact details, past collaborations, and private notes.

Audience Quality Analytics

AI-driven audits that identify fake followers and analyze audience demographics to ensure brand alignment.

AI Search & Discovery

A massive database of over 170 million influencers searchable via 20+ granular filters (location, interests, gender, etc.).

Additional features

Competitor Analysis

Tracks how competitor brands are performing in the influencer space.

Bulk Outreach

Allows brands to contact multiple influencers at once using personalized templates.

Currency Conversion

Handles different global currencies when tracking budget and spend.

UGC Library

Automatically saves posts and stories from campaigns for the brand to repurpose.

Performance Forecasting

Uses historical data to predict how a campaign might perform before you spend a dollar.

Collaboration Invitations

Allows brands to send brief-driven invitations to creators to join specific campaigns.

Shopify Integration

Links to e-commerce stores to track sales and ROI directly generated by influencers.

Email Marketing Integration

Connects with Gmail/Outlook to manage outreach directly from the platform.

Custom Labels

Organize influencers with custom tags (e.g., "High Engagement" or "Ambassador") for easier filtering.

Profile Analysis

Provides a deep dive into an influencer’s growth trends, engagement rate, and recent posts.

Overlap Analysis

Checks if multiple influencers reach the same audience to avoid redundant marketing spend.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Countries & Languages

Global
Countries served
2
Interface languages
3
Billing currencies

Interface languages

EnglishSpanish

Billing currencies

🇺🇸USD🇪🇺EUR🇬🇧GBP

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